The relationship between video on demand (VoD) watching behavior and satisfaction with life : an experience sampling study

The growth of video-on-demand platforms has brought the emerging phenomenon of video-on-demand watching into research focus. However, video-on-demand watching behavior has typically been examined in cross-sectional studies using retrospective surveys. Recently, the experience sampling method (ESM) has gained appreciation as it measures variables as fluctuating behaviors or states to gain insight into the dynamic nature of emotions and behaviors as they unfold over time. This study uses intensive longitudinal measurement to examine the relationship between the amount of VoD-watching that individuals engage in and perceived life satisfaction over time.