Implementing product-service systems at Koskamp

Koskamp is a company that is situated in Den Ham, Overijssel. Koskamp delivers a wide range of parts that are needed for car vehicles. You can think of car tyres, tools, license plates and all required fluids from top brands and private labels. Koskamp asked for research about the possibilities of implementing servitization in their organization. After the problem was analyzed thoroughly by making use of the method described by Heerkens (2011) and the four rules of thumb (Heerkens & Van Winden, 2017) the core problem was identified, Koskamp lacked the knowledge about implementing servitization in their organization. To be able to solve this problem and to make sure an addition to the scientific body of knowledge could be made, the following research question was formulated. “How can Lean Startup contribute to implementing servitization in B2B SMEs?”