University of Twente Student Theses

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Programme: Communication Studies MSc (60713)

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Essay

Aalten, L.W. van (2010) Agenda-setting en de opkomst van de nieuwe media.

Abbema, Anna E. van (2013) The motivational leader: A self-determination approach.

Abraham, Mabelle (2022) The effects of textual and visual social media conotent on place branding : analyzing the effects of different storytelling techniques and different types of social media channels on consumer engagement, place identity and the intention to stay in the suburbs.

Achaiber Sing, R.A.D. (2014) Attractiveness of smartphone applications: First impression vs. Anticipated use vs. Actual use : Based on pragmatic and hedonic qualities.

Adels, I. (2018) Keeping it all natural : a research into the underlying factors influencing the intention to purchase and the intention to continue purchasing organic cosmetics among German consumers.

Aerts, Luc (2013) All aboard the love boat?

Aerts, Stefan (2013) Applying the CERC model within the context of extreme weather: A study about the influence of the timing and efficacy beliefs on information seeking and self-protective behaviors.

Ahmethodzic, Mirna (2020) How live stream videos affect the post-crisis evaluation of the organization : the role of channel interactivity, pre-crisis reputation and crisis severity on trust, emotions and purchase intention in a product-related crisis.

Akrin, Fikret (2013) The influence of music tempo and occupancy rate on alcohol consumption, time spent and money spent in restaurants.

Aksit, Kerim (2020) Where persuasion and culture meet : The cultural influence between Turkish and Dutch consumers in the effectiveness of persuasive techniques in e-commerce.

Akwali, Elisha Beatrice Adaeze (2024) Exploring anthropomorphism's role in the social interaction between individuals with ASD and social robotics.

Aladegbaiye, A.T. (2015) Expanding the focus of ID check for age verification : factors influencing attendants behavior in ID validation in compliance with sales legislation of age-restricted products.

Alant, Swen (2020) Conveniently loyal customers : the effects of post benefit convenience and reciprocity on loyalty.

Aleksieva, Anna (2023) Investigating Haptic Devices in IVR Systems: A scoping review of haptic devices and their relation to immersion and presence in IVR systems.

Alferink, Tetske (2012) Identity for (sustainable) sale - the influence of self-congruency on sustainable consumption.

Ammar, K.E.M. (2017) Product-harm crisis communication : examining the combination of message framing, crisis severity, and prior-reputation.

Amse, J.M.W. (2014) Evaluation of the effectiveness of the anti-bullying intervention program ‘Survivors!’.

Anoniem, A. (2023) Zero Covid-19 or coexist? : Differences in sensemaking on Covid-19 between Chinese people living in China and the Netherlands.

Archenti, Alice (2023) From a click to a trip: An experiment on how to stimulate users' visual engagement and travel intention in the era of Instragram.

Arens, L. (2020) Exploring the publics' responses to inspirational social media marketing campaigns through content analysis : a case study - #LikeAGirl by Always.

Assink, A. (2020) Diversity and positive discrimination : the effects of gender diverstity management in the recruitment process on potential job applicants.

Assink, Lena Marie (2021) Making the Invisible Visible: Exploring Gender Bias in AI Voice Assistants.

Assink, Y. (2019) The influence of a change story on employees : a n experimental case study into the effects of narratives on the level of change fatigue employees experience.

Astikainen, Vera (2023) Small post, big decision : effects of content focus, media richness and tone of voice on employer brand attractiveness on social media.

Atanasova, J. (2016) “Digital collections of photographs: valuable memories or digital clutter?”.

Avest, A.T.G. ter (2013) Are Lovers More Forgiving? : The Applicability of the Theory of Planned Behavior on Brand Love and Brand Forgiveness.

Aviankoi, Erna (2013) Trust repair in times of crisis: the influence of stealing thunder and culture on employees’ evaluation of organizational trustworthiness, emotions, and willingness to forgive.

Avicenna, Fitria (2016) Online Reviews : the effect of sources and framing of reviews on eWoM credibility, product attitude, and behavioral intention.

Aydogdu, F. (2020) The weight of taste : an experimental study on the influence of visual heaviness on consumer responses for soft drink packages.

BOEKHOUDT, Z.L. (2016) In a materialist world how strong is your brand: the impact of brand type, crisis type, and crisis response on brand equity.

Baan, M.E. (2008) Fear appeal als risicocommunicatiemiddel bij overstromingsrisico’s : een onderzoek naar relevante factoren voor het gebruik van fear appeal als risicocommunicatiemiddel bij overstromingsrisico’s.

Baas, Niels (2010) Want soms zijn kinderen gewoon de experts: Een participatief onderzoek naar het perspectief van 11- en 12-jarigen op het verschijnsel cyberpesten en naar manieren om het verschijnsel terug te dringen.

Backhaus, Birte W. (2013) Fearing the unfamiliar bean - How priming the healthiness and familiarity of different soy products affects product acceptance amongst neophobics and neophilics.

Badenhop, M. (2008) Impression management leads to spent resources : the influence of impression management on a person's self-control.

Bahari, R.S. (2014) De kracht van herhaling : manipulatie van herhaling ten behoeve van een hogere retentie van de merkinformatie uit een commercial.

Bakker, A. (2015) Online shopping and the absence of touch : finding the best strategy to improve the online shopping experience.

Bakker, Paulien A. (2011) ‘Is dat niet het logo van onze organisatie?’ Welke factoren zijn van invloed op de mate van afwijken door werknemers van de voorgeschreven huisstijlrichtlijnen van hun organisatie?

Banjo, A.K. (2006) An investigation into the determinants of user acceptance of personalization in online banking.

Barendregt, AAM (2016) Between Knowing and Liking a Brand: An investigation of the effects of pleasant, neutral and irritating advertising.

Barnhoorn, S. (2005) Interne communicatie met de screensaver beter gelezen? : een vergelijkend onderzoek naar het lezen van interne communicatie via e-mail, intranet en de screensaver.

Barsema, E.L. (2006) Samenwerkingsverband Zorgloketten Twente : Het beschrijven en optimaliseren van de communicatieprocessen binnen het samenwerkingsverband Zorgloketten Twente.

Bartali, Valentina (2021) Towards a new concept of therapy: virtual agents and users, who should have the final word? The degree of decision-making users should have in an eHealth technology to foster therapeutic alliance and intention to use.

Bastian, P.B (2017) Big Brother Is Watching You : The Impact of Consumer Understanding and Awareness of Data-Based Personalization on Consumer Attitude.

Battjes, Marloes M. (2019) Between you and I : Mediated love in long distance relationships.

Baumgartner, Annika (2019) How social movements foster organizational change: A cross-case analysis of #metoo in hospitals.

Bax, I.L. (2018) Charitable contributions : an experimental study in the effects of framing types on monetary donation behaviour in a door-to-door collection context.

Becker, O.H. (2011) MIA - My Internet Assistant: Factors influencing people’s intention to use a digital assistant and its effect on their computer self-efficacy.

Beckers, Anne-Marie (2012) CSR Affairs: Influence of CSR on politics. Onderzoek naar de rol van CSR binnen het ‘Public Affairs’ proces van bedrijven.

Becking, Christina (2017) The oil selling Panda : the effects of partnerships between NGOs and companies.

Beckmann, S. (2016) Lost in Permissions: Accept or Deny? Exploring the effects of type of permission, type of review, and type of app on people`s risk perceptions, trust, privacy concerns, and behavioural intentions.

Beek, K. ter (2009) Toegankelijke teksten op toeslagen.nl? : onderzoek naar de toepassing van richtlijnen voor eenvoudige communicatie op een overheidswebsite.

Beekhof, L.G. (2016) Unleashing the innovative potential of employees : promoting opportunity-recognition behaviors and psychological ownership.

Beeks, Jelmer (2019) Online emotions during crises : how the public respond in Facebook comments.

Beele, Roman (2016) Who, how, what? : asking the necessary questions about the German organ donation dcandal - Assessment of the German citizens’ view on the 2012 organ donation manipulation scandal.

Beelen, P. (2007) Organisational and Professional identification : a social identity study of a post merger South African university.

Beenackers, M.A. (2007) De mentor is zat...en wie zijn zij? Een beschrijvend onderzoek naar de wensen, behoeften en mogelijkheden van een alcoholtraining gericht op studentmentoren.

Befort, Alevtina (2021) Augmented & virtual reality in e-commerce.

Behrens, J. (2014) The effects of familiarity and online consumer reviews, on consumers’ trust, risk perception, and behavioral intentions.

Bekkers, Jeroen G.T. (2012) Facebook profile sections as indicators for health behavior and health risk behavior among college students.

Beld, M.S. (2008) Evaluatie van de gebruiksvriendelijkheid van eConsult|Plus en optimalisatie van de afstemming tussen gebruiker en eConsult|Plus.

Beldad, A.D. (2006) Misunderstanding and non-understanding in the usage of English as a common language in helpdesk encounters involving non-native speakers.

Belter, M. (2019) The Influence of Virtual Reality Maintenance Training on Spatial Awareness and Learning Comprehension.

Bemelman, B. (2015) CSR communication in the business-to-business context : an exploratory study.

Bemelman, Benthe (2015) CSR communication in the business-to-business context : an exploratory study.

Bendsneijder, Jennifer (2016) 'Double Dutch' : c orporate reputation and the emphasizement of country of origin at a Dutch postal company.

Benndorf, E.M. (2012) Mitarbeiterkommunikation bei Veränderungen im Unternehmen : eine qualitative Untersuchung der Informationsbedürfnisse von Mitarbeitern in Zeiten von Veränderungen.

Bennes, G. (2008) Zoveel menzen, zoveel wenzen : aanzet stakeholdermanagement binnen Menzis.

Bennis, A.A.D. (2015) A contextual codesign approach to promote acceptance of new supervisory technology among healthcare professionals.

Benschop, M.D. (2007) Invloed wandkleur en karakter in zorginstellingen: Het effect van de kleuren oranje en groen en hoge of lage omgevingsgevoeligheid op zelfonthulling, gemoedstoestand en evaluatie van de patiënt.

Benthem, F.M.T. van (2010) Belangrijke factoren bij de diffusie en adoptie van een organisatie strategie: Welke factoren zijn belangrijk bij de adoptie van een organisatie strategie? Hoe kan een organisatie ervoor zorgen dat een organisatie strategie sneller geadopteerd wordt door haar medewerkers: Een perspectief van Rogers.

Berden, Ceciel (2020) Thinking inside the box: the effect of the unboxing experience on positive affect and willingness to share.

Berends, C. (2016) The influence of package texture on the evaluation of body care products.

Berg, Marja van den (2015) Establishing identity and meaningfulness through identity claims - Expressions of organisational and professional identity and work meaning by teachers in higher education.

Berg, W.J. van den (2006) Peer-to-peer user support in electronic support groups.

Berger, Corinna (2019) Selling innovativeness in the a utomotive industry : the impact of communicated brand innovativeness, product innovativeness and communication channel on brand perception and brand engagement intentions.

Bergshoef, A. (2008) Incongruent background music - the effect on ad evaluation and brand recall.

Berkum, M. (2009) Ik netwerk, dus ik ben : een explorerend onderzoek naar netwerkmanagement.

Berlo, Marieke van (2011) Controleren van impulsief gedrag: wanneer kunnen we het wel?

Bernhard, Iris (2015) Haters gonna hate : the influence of avoidance type, company characteristics and anthropomorphism on brand hate.

Besten, Moniek (2012) visuele tropen in advertenties: de invloed van complexiteit en productbetrokkenheid.

Betlem, F. (2005) The key behind sequential request techniques, priming or depletion: an experimental study.

Beukema, A.J. (2016) How to Increase the acceptance of an online telemedicine service?

Beuker, S. (2016) Privacy paradox : factors influencing disclosure of personal information among German and Dutch SNS users.

Beunk, A.A. (2006) Risicocommunicatie op maat!

Beuzekom, K. van (2018) The Luxury Facade: Impact of Museum Display Techniques on the Luxury Image and Purchase Intention of Sneakers.

Biedermann, S. (2010) Effects of Sustainability Communication Strategies on Suppliers‟ Perceptions and Attitudinal States: The Role of Stakeholder Involvement and Communication Source.

Bielefeld, V. (2021) How to steal thunder : the effects of crisis communication timing, crisis communication framing and communication medium on consumer's trust, perceived sincerity, anger, purchase intention and perceived crisis severity.

Biesheuvel, Marleen (2007) Tussen droom en daad Een onderzoek naar factoren die de kennisproductiviteit van frontliniewerkers beïnvloeden.

Bij, J. van der (2009) Waar staat de factor 30 zonnebrandspray voor kinderen? : de invloed van schapindeling op de keuzesnelheid en tevredenheid van klanten.

Bijen, M.E.M. (2012) Swingers en middelengebruik: reden tot zorg?: Een onderzoek naar middelengebruik door swingers en de rol van psychosociale gedragsdeterminanten ten aanzien van drugsgebruik tijdens het swingen.

Bijen, Y.J. (2017) #AD: The effects of an influencer, comments and product combination on brand image.

Bijsterbosch, M. (2017) Endorsing a laptop: would you buy it? The effect of endorser type and message appeal in advertisements on consumer responses.

Bindrim, Sina (2021) Looking for Signs of Passion in Employees : a Preliminary Study Exploring the Concept of Passion within an Occupational Context.

Blaauw, C. de (2009) Het gezinsleven met een lichamelijk gehandicapt kind.

Blaauw, T.R. (2018) Do you prefer Mobile Instant Messaging or Face-to-face interaction? : Influence of personality and communication situations.

Blair, R.C.J. (2012) Brand media selection method: the brand manager back in control.

Blauw, Hans (2012) Wat doet belonen vs. humor en lengte van een reclame met je houding en gedrag ten aanzien van reclames?

Blauw, L. (2016) Measuring online skills of Dutch older adults: Performance tests on laptops and tablets.

Bloem, Matthijs van (2011) De Willemsroute : Routekeuze beïnvloeding middels Sociale Media.

Bloemendaal, R.H. van (2018) The Internet of Things in home environments : Building customer relationships: a study of customer attitude and intention to use in the context of IoT in home environments.

Bloemendal, Daniël (2022) Make Science Make Sense for General Audiences: A Study to Compare Storytelling Elements in Videos and Blogs.

Bloemers, A.J. (2018) Understanding the interplay of motivation and contextual factors in eHealth acceptance : a qualitative study exploring healthcare professionals’ perspectives.

Bloeming, M. (2020) The ambiguity of E-numbers : Consumer insights.

Blokhuis, Jette (2021) What triggers children to play volleyball? : A research into the underlying factors influencing the intention to actively play volleyball with engagement levels in marketing communication tools as a key role.

Bloom, J. de (2006) Depressie, optimisme en hoop bij ouderen.

Bode, S. (2008) Online corporate crisis analyse : succesaspecten van online reputatie strategieen.

Boedhoe, C. (2012) De relatie tussen transformationeel leiderschap, emotionele intelligentie en kennismanagement : een systematic review.

Boekhoorn, Nikki (2015) Did you really understand it? Subjective and objective understanding of health claims.

Boenders, Gemma (2005) 'Laat je dan testen dan' : een kwalitatief onderzoek naar de gedragsdeterminanten van het Soa-testgedrag van ROC-scholieren in Rotterdam, met diverse etnisch-culturele achtergrond.

Boensma, E.C.M. (2019) The use of gamification and virtual reality in e-learning tools used in preparation for driving exams : A comparative study.

Boer, A.N. (2021) What you see is what you get: the effect of image style and typing errors of online hotel reviews on purchase intention, helpfulness and trust.

Boer, J. de (2008) Auditory navigation for persons with mild dementia.

Boer, P.F.M. van den (2007) Het effect van achtergrondmuziek in merkwinkels op de waargenomen merkpersoonlijkheid.

Boerboom, R.J. (2009) The Battle of the video game consoles : redictors for the success of a video game console.

Boering, Helena (2013) De connectie tussen communicatiestijlen en conflicthanteringstijlen.

Boerkamp, L.G.P. (2019) Congruence matters? : Investigating consumer responses to alignment between logo design and corporate positioning.

Boers, I.A. (2006) Liegen met een lach, onbewust effectief: De invloed van non-verbale signalen van duping delight en distressed deception op instemming in een foot-in-the-door verkoopsituatie.

Boersma, T. (2006) Marketing Mangos. Strategic Advise for the World Agroforestry Centre Based on a Perceived Quality Study in the Netherlands and Kenya.

Boes, J.M.E. (2007) Stations? Daar zit muziek in! : een onderzoek naar de effecten van muziektempo op stationsbeleving.

Boguslaw, Sarah (2015) Predicting consumers´ purchase intention toward luxury fashion brands by applying several personality traits.

Bohn, L.M. (2005) A cross-cultural study of E-commerce-Exploring factors that influence individual to buy.

Bok, M. (2008) Invloed van congruentie op waarschuwingsbeleving: het effect van congruentie en persoonlijkheidsvariabelen op beleving van waarschuwingen.

Bokhove, Jorieke (2017) A picture says more than a thousand ingredients : creating authenticity in social media advertisements of De Heerlijke Huiskamer.

Boland, D. (2005) Daadkracht der verbindingen : netwerktechnologie voor naleving en handhaving in een netwerkmaatschappij.

Bolhaar, H.F.A. (2006) De boodschap naar de burger : een onderzoek naar voorlichting vanuit het Ministerie van VROM met de gemeenten als intermediair kader.

Bolhuis, Sharon (2011) Archetypen: onderzoek naar de visualisatie.

Bolhuis, W. (2007) Changing looks: internal and external effects of a corporate visual identity change.

Bolle, C.L. (2014) Who is a smartphone addict? The impact of personal factors and type of usage on smartphone addiction in a Dutch population.

Bolt, F. (2008) Effecten van congruentie tussen reclames en digital broadcasts op de evaluatie van het publiek.

Bomers, N. (2009) Public opinion on direct and indirect policy measures : predictive power of personal factors and cognitions.

Bonds, S.J. (2020) “We will cross that bridge when we come to it” : An explorative study of the structuration of organizational conflicts and individuals’ conflict management.

Bont, Maike (2010) Het gebruik van rookmelders in Nederland: Toepassing van de Protection Motivation Theory “Een onderzoek naar cognitieve en demografische factoren die een rol spelen bij het adequaat beveiligen van de woning door middel van rookmelders.

Bontekoe, F. (2009) Macht zonder woorden! : een onderzoek naar de toepassing van het verticaliteitsschema in advertenties.

Booijink-Kemna, Kirsti L. (2006) Kennisproductiviteit : kennisontwikkeling als sociaal communicatief proces :een onderzoek naar de rol van het sociaal communicatief proces bij kennisontwikkeling.

Boom, S.G.M. van den (2007) The use of the critical incident technique to explore adolescents' alcohol experiences and their impact.

Boomkamp, M.G.H. (2011) Toegankelijkheid van webformulieren voor visueel gehandicapten.

Boon, V.J. (2016) Learning together : developing a descriptive interaction pattern model of online learning networks.

Borgelink, Bianca (2011) Zien, ruiken en voelen - Kunnen locatie en dynamiek de waarneming van de consument beïnvloeden?

Born, H. B. van den (2022) Following individuals on Instagram: Their meaning-making of a mediatized world : A qualitative study on individuals' experiences and meaning making on Instagram.

Bos, H.L. (2022) Healthy packaging worth another look : the influence of visual and textual packaging elements on consumers' health perceptions and consumer response.

Bos, Maikel van den (2012) Niemand is blind voor usability. Methodologische sterktes en zwaktes van verschillende gebruikerspanels.

Bos, Marlin (2017) Nationality and greenwashing : differences between The Netherlands and Suriname on consumer attitude.

Bos, V.K. de (2008) Onderzoek naar de invloed van alcoholpromotie tijdens het EK Voetbal op jongeren in de leeftijd van 12 t/m 15 jaar.

Bosch, A.L. (2005) Health Literacy : werken aan een 'gezondheidsvaardig' Nederland.

Bosch, Fleur van den (2010) Baklava & zoete praatjes; ouder worden in multicultureel Nederland. Een onderzoeksrapport met een positief verhaal over de gezondheidssituatie, het zorgebruik en het vertrouwen in de arts van oudere Turkse Nederlanders.

Boshuizen, Chris (2020) Beauty is in the eye of the beholder: A study about the effect of (a)typical package design for non-alcoholic white wine.

Bosma, Anneke (2007) Mental models of the general Dutch public cencerning MRSA.

Bosman, A.T. (2009) Work meaning van de rijksambtenaar : een studie naar de betekenis die rijksambtenaren aan hun werk verlenen en de consequenties hiervan voor hun leerbehoeften.

Bosman, Eline (2011) Treiteren, schelden, bedreigen en buitensluiten: Jongeren en de keerzijde van de digitale wereld - Een kwalitatief en kwantitatief onderzoek naar oordelen over en ervaringen met digitaal asociaal gedrag ten opzichte van regulier asociaal gedrag door Nederlandse jongeren.

Botma, J. (2018) Feature underuse amongst the digital generation : students' actual usage behaviour with Microsoft Office Word.

Botter, Marnix (2023) Beyond the Odds : The Celebrity Factor and Warning Messages in Gambling Advertisements.

Bourgonje, K. (2016) I think I am ‘’priced’’: the effects of dynamic pricing on emotions and brand evaluations.

Bouwhuis, E.J.A. (2006) Zijn we (goed) in beeld? : een onderzoek naar imago en schoolkeuzemotieven.

Bouwman, M.E. (2011) Revising the TAM in hedonic information systems: The influence of the TAM, perceived enjoyment, innovativeness and extraversion on the use of location-based social networks.

Bouwmeester, Linda (2011) Alcohol advertising and alcohol consumption amongst youth, the influence of social norms and religion.

Bovenmars, N.M. (2016) Working in a multidisciplinary team: Balancing Professional Identity, Collaboration and Compartmentalization.

Bozkurt, E. (2008) De invloed van framing, afleiding en individuele verschillen in NFP op het consumentengedrag.

Braatz, L. (2017) #Influencer marketing on instagram : consumer responses towards promotional posts: the effects of message sidedness.

Brackhane, A.L. (2016) Responding in a crisis situation: The effects of crisis message timing and crisis message framing on consumers with different cultural background.

Brager, M.E.M. (2020) Less is more creativity : The possible influence of minimalist interior designs in office environments on the creativity of millennials.

Brakel, Alexander van (2011) Older People New Media Choice Why (Not) Use The Internet?

Braker, Lisette (2013) The persuasiveness of message evidence and social distance: Influencing the intention to donate and the perception of the charity.

Branderhorst, Robin (2019) Taste is in the can : the impact of non-alcoholic beer's packaging design on consumers' taste perception and product evaluation.

Brandsma, L.K. (2023) Political disinformation: A closer look at the use of rhetoric and fallacies of a Dutch populist party regarding the Russo Ukrainian war.

Brandt, A.A.A. van den (2019) Let's watch one more episode : 'the moderating role of personalized suggestions, cliffhangers and the need for completion in relation to binge watching'.

Breukers, Romy E.M. (2014) How supervisors craft their own job and facilitate employees’ job crafting.

Breulmann, Svenja (2013) Reading scents - The effect of written scent references in advertisements.

Breuls, A.M.W. (2011) How do you like IT?: employees’ channel behaviour in a multinational environment.

Brinkhuis, C. (2008) Work, Age, and Flow: An exploration of the relationship between different work aspects, health- and age-related aspects, and flow.

Brinkman, D.L. (2016) Benefiting from the Internet. Do type of device and demographic background matter? : a comparison of achieved Internet effects between devices and user groups.

Broek, M. van den (2014) The promotion of a unique product in times of economic recession : are consumers more resistant to scarcity or social proof?

Broek, Niels uit het (2014) The visualization of archetypes through the use of colors in logos.

Broeke, A. ten (2006) The effect of role sets and indirectness on the perceived face threat and perceived persuasiveness of anti-obesity messages.

Broeke, F.M. ten (2012) Sponsoring door interactie in het theater - Het effect van interactieve marketinguitingen, ingezet door een sponsor in een theateromgeving, op de ontwikkeling van het sponsormerk.

Broeke, Marlon Annelyn ten (2011) When two worlds meet ; Hyves and recruitment How recruiters’ decision-making is influenced by content on adolescents’ Hyves pages.

Broekhuis, M.C. (2015) To comply or not to comply : how to enhance compliance with minimum age laws among sales personnel using scenario-based training?

Broekkamp, K.J.M. (2005) Behoefte aan opvoedingsondersteuning : een onderzoek onder Twentse ouders met kinderen tussen 12 en 19 jaar.

Bronkhorst, J. (2009) Competenties in crisis : onderzoek naar de implementatie van competentiegericht leren voor crisisteams in de regio Twente.

Brookhuis, Bertine (2005) Van Webenquêtes en Sir John : Over de invloed van de lay-out op de antwoorden die respondenten geven En hoe Sir John Sinclair leerde dat geduld een schone zaak is.

Bruggeman, F.J. (2006) De vergelijking van pretestmethoden voor het formatief evalueren van patiëntenvoorlichtingsfolders en ontwerp en validatie van evaluatieinstrumenten ten behoeve hiervan.

Bruggen, J. ter (2007) Optimaliseren van communicatieve processen : onderzoek naar de communicatieve processen tussen de afdelingen Verkoop en Productie bij Van Merksteijn BV.

Bruggen, M. van (2015) Communication in the earthquake region in the province of Groningen: an evaluation by the residents : an explorative study into how the residents of the earthquake region in the province of Groningen evaluated the communication activites by the Nederlandse Aardolie Maatschappij, the involved municipalities, the province of Groningen and the Ministry of Economic Affairs.

Bruggert, S.F.C. (2011) Who is your brand? To what extent can brand archetypes be transferred into a suitable corporate visual identity concerning the Dutch banking industry?

Bruggink, L.T. (2010) Improving preoperative education in breast cancer patients: the influence of monitoring and blunting coping styles.

Bruin, Susan de (2018) 'This study was not sponsored' : the effects of sponsorship disclosure and video type on source credibility, brand memory, brand attitude and purchase intention.

Brummelhuis, Bianca (2007) Onderzoek naar de kwaliteit van de dienstverlening en de communicatie van Algemeen Pensioenfonds Wegener.

Brunink, K.R. (2017) The relationship between technological legitimacy and job crafting: The case of a Dutch care organization.

Brunnekreef, G.C. (2012) Swingers, soa-testen en partnerwaarschuwing. Een onderzoek naar soa-testen en partnerwaarschuwing bij swingers en psychosociale gedragsdeterminanten die hieraan ten grondslag liggen.

Bruynzeel, A.B. (2019) "To meat or not to meat" : exploring the effects of social norm messages on the intention to lower meat consumption.

Buimer, H.P. (2015) Explaining adherence to portal-supported rehabilitation treatments : an explorative study.

Bunnik, M.M. (2011) Westerlingen over Twentenaren : individualisme en collectivisme binnen Nederland en interculturele emoties.

Burgt, E.P. van der (2009) The route to success : experimenteel onderzoek naar het effect van sluiproutes, bewegwijzering en winkelmotieven op ervaren controle, tevredenheid en koopgedrag van consumenten in een retailsetting.

Bussel, K.M. van (2008) Waarschuwingeffectiviteit : een onderzoek naar de determinanten en de invloed van labelontwerp.

Buter, E. (2007) Donatiemotivatie en gedrag van de volbloeddonor. Welk effect heeft het oproepsysteem op de motivatie en de participatie van de volbloeddonor?

Buursink, R. (2020) Profit first brands & impact first brands : a study on brands and their promises, purposes & marketing strategies.

Börjes, Anna Kristina (2017) Building Castles in the Air: The Impact of Imagined Behaviour on Perceived Appeals in Advertising.

Böttcher, Kim (2021) Working at home - working alone: How e-leaders and teleworkers experience their relationship in a virtual environment.

Cajas, Bryan (2020) Feeling ‘Awe’some! : The impact of awe, produced by exposure to nature and interpersonal elicitors, on prosocial behaviour.

Calder, Hunter (2022) Sea Level Rise in New Zealand and Dutch News : A comparative study of representations of sea level rise in online news articles from Aotearoa New Zealand and the Netherlands.

Campfens, L.A.M. (2007) De rol van kleurgebruik in collegezalen in relatie tot de gevoeligheid voor de omgeving.

Cassinelli, James (2019) This Emotion of Mine: a diary study on affective learning in videogaming environments.

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Dijk, R.J. van (2009) Citymarketing & online marketing of online citymarketing.

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Dijkstra, Ingrid (2011) Je dagelijkse portie fair trade? Een onderzoek naar de relatie tussen een rechtvaardige wereld en de aankoop van fair trade producten.

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Dikaiofylakos, Kyriaki (2024) Beyond Stereotypes : Exploring Diversity in Male Grooming Advertising and its Influence on Consumer Self-Perception and Brand Attitude.

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Eijsink, Remco (2011) De auto: een bankstel op wielen Symbolische en affectieve motieven die een rol spelen bij de beleving van de autoreis tijdens woon-werkverkeer.

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Elferink, Emmy (2023) “We do not measure for fun” The Motivations of Stakeholders Participating in Citizen Science: A Single Case Study on an Air Pollution Project.

Elferink, Marieke (2011) Samenwerking vijf landelijke diensten van Rijkswaterstaat ; Een onderzoek naar de voorspellers van de reputatie en bereidheid tot samenwerken binnen de vijf landelijke diensten van Rijkswaterstaat.

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Elzinga, L.A.J. (2020) The green office : The influence of plants at the office, effectuating a more natural environment, on restoration from mental fatigue and stress as mediated by restorative characteristics among office employees.

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Engbers, Femke (2023) The effects of a gamified AR cycling intervention on recreational cyclists' attitude, subjective norm, perceived behavioural control and intention.

Engel, Sjoerd (2013) De ‘Ethiopia Xperience’: Invloed van Sport op Cognities en Vaardigheden van Participanten ten aanzien van Mondiaal Burgerschap.

Engelen, B. van (2008) You are what you sell? : onderzoek naar de relatie tussen retail- en productimago.

Engelen, R.J.J. (2006) Het stadskompas : de rol van stadsbeleving in the city : marketingdomein.

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Eppink, Ruud (2011) Het meten van effectiviteit: In-game reclame versus Out-game reclame.

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Ermiş, Cansel (2021) Social influencers in the digital environment : The effect of social media influencer's gender and age on credibility and purchase intention.

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Eskes, M. (2021) A Logo that Speaks for Itself: The Interplay between Logo Designs and Textual Elements.

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Esmeijer, M.R. (2020) Appearance versus functionality : The influence of femvertising and the way the body is conceptualized in advertising messages on female consumer responses.

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Fachriyan, M. (2018) Examining insurance employees' acceptance of merimen technologies.

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Fasya, Aghnia Fadilla (2022) Do the influencer’s race and the country of origin of the product matter among Indonesian females? : A study of the effect of similarity in influencers’ race and the country of origin of products on female consumer responses.

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Feldberg, R. (2022) Understanding older adults’ perceptions towards use of remote health monitoring through smart health devices.

Fessem, I.P. van (2008) Battle of the Babes : de rol van HTW-ratio van vrouwelijke modellen en de HTW-ratio van vrouwelijke proefpersonen bij consumenten- en competitiegedrag.

Fick, Debby (2011) De invloed van nabootsing tijdens een verkoopgesprek Onderzoek naar de invloed van het gebruik van non-verbale en verbale nabootsing door de verkoper op liking en vertrouwen van de klant in de verkoper tijdens een verkoopgesprek.

Fidrich, Lukas (2021) How can you fall for conspiracies? Rhetoric strategies employed by media authors in the discussion about alternative narratives.

Finger, Friederike (2016) Tasting with the hands : tactile influences of product packaging on food perceptions.

Fitriani, Dwi (2014) The use of intranet in indonesian government agencies : the cultural validity of the unified theory of acceptance and use of technology.

Fittavolini, J. (2018) The role of communication variables in promoting a pro-environmental behavior : a study to better communicate "anti-consumption" behaviour.

Flaschka, Mareike (2021) "A path of shadow and suspicion" : the portrayal of the 2020 American election in German and British news.

Fliert, J.R. van de (2014) If you do not know where you are going you will probably end up somewhere else : a lack of objectivity and strategy in recruitment.

Fokkink, E. (2010) Medewerkers in de zorg, hun roeping en de verzakelijking: werkt dat?

Foks, M. (2015) Antecedents of commitment to change : a study about the contribution of change related variables, individual variables, communication variables and work-relationships to employees’ commitment to organizational change.

Folsche, M.H.F (2018) Go for nothing less than gold?! : The added value of a visual metaphor in communicating luxury perceptions of coffee.

Fondy, Destiny Ray (2019) Scratching for a cause and a better tomorrow : Cause related marketing in scratch-off tickets.

Formella, Julian (2021) Maintaining Stress - Digital Inequalities in Access and Maintenance between Native and International Students.

Freriksen, D.K. (2014) Creating trust through charity advertisement : focusing on charity successes or future goals, by using statistical or anecdotal evidence?

Frieling, Helena (2022) The Future is Fluid: The Impact of Gender Fluid Marketing on Brand Attitudes, Attitudes towards the Advertisement, and Brand Engagement.

Frister, Maren (2023) Corporate Advocacy or Corporate Strategy? A Qualitative Study on Examining Organizations' Social Issue Management in an Era of Public Expectations.

Fritzsche, S. (2012) When being present is not enough : a study on the influence of companies´ Facebook activities on negative user-generated inputs and response strategies.

Fulton, M.A. (2021) To click or not to click? : An experimental study into the effects of personalization, marketing channel, and product type on consumers’ attitudes, perceived relevance, and click through intentions towards online advertisements.

Föbker, Nina (2018) Can you resist? : The influence of limited-time scarcity and limited-supply scarcity on females and males in hotel booking apps.

Gabriel Taquini, Rana (2016) The consumer-to-consumer persuasion : application of rhetorical appeals in consumer’s reviews.

Gaikema, M.W. (2009) Wat beïnvloedt medewerkers in het nemen van verbeterinitiatief?

Gale, Michael (2022) Comparing the intent to use autonomous vehicles between rural and urban areas.

Gankema, M.S. (2016) What it takes to be a good Public Affairs professional : a study into the competences of Public Affairs professionals.

Gao, L. (2016) Motives for Posting and Liking on Social Media: Comparing Differences between Chinese and European Users.

Garcia Navarrete, Alejandro (2020) User Requirements Elicitation: A Comparison between Generative Techniques and Semi-Structured Interviews.

García Benítez-D'Ávila, Héctor (2022) Populism and polarization in the digital arena : categorising and measuring political attacks on Twitter.

Garritsen, Claudia (2012) Tevreden vergaderen.

Gasthuis, Chiel (2020) Influencing millenials' trust, privacy risk perceptions and intention to register in m-commerce applications.

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Geesing, M.T. (2006) Communiceren leidt tot produceren : onderzoek naar de werking van externe communicatie op patiëntenstroom.

Geissler, Debby L.H. (2014) The black and white effect of being labeled : the influence of being labeled by the DiSC personality model from the perspective of the labeled participants.

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Gelder, Pascal van (2013) A framework for brand positioning strategies: What positioning strategies should be used to build an effective and efficient brand portfolio?

Geldrop, P.D van (2020) What drives you to vote? : A study of the predictors of voting intention of young adults from Hengelo during local elections.

Gelhever, C.P.M. (2022) The value of the post-purchase stage : assessing a digital customer journey model to improve the user experience of a business-to-consumer environment.

Gend, Joris van (2018) Making it ‘click’: an investigation of fluency effects on scarcity based persuasive messaging and the moderating role of involvement.

Genger, Carolien Paulien (2010) Handleidingen over de grens Een onderzoek naar het effect van testimonials op de usability van softwarehandleidingen in Nederland en Duitsland.

Gent, B.S. (2013) Through the looking glass: comparing crime and gender involvement in both the media reality and the real life crime situation using 1396 synopsis texts over a period of 37 years.

Gentzsch, E. (2015) The effects of congruence and incongruence in the visualization of archetypes.

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Gerritsen, Isabel (2023) Uncovering the Purpose of the Map : How geospatial data visualizations can influence responsible actions of governmental policy- and decision-makers in deprived urban areas.

Getkate, D. (2015) Falling in love with your favourite brand : relationship between brand consciousness, public self-consciousness, and brand love intensity.

Geugies, N.E. (2007) Een goed begin..! : een behoeftepeiling onder intermediairs van de Nederlandse Hartstichting als uitgangspunt voor de implementatie van audiovisuele voorlichtingsmaterialen.

Ghebremairam, Adonay (2021) Reviewing experiences of experience goods online : the effect of different sets of online customer reviews on consumers' purchase intent towards experience goods.

Ghozat, Faraz (2023) Insta-Diversity: How Dutch universities communicate their diversity and inclusion on their Instagram accounts?

Gielstra, M.M. (2010) Identificatieplicht? Een onderzoek naar de dynamiek van identiteit en identificatie bij interorganisationele netwerken.

Gierveld, J. (2014) Bron- en kanaalkeuze bij het beantwoorden van overheidsvragen.

Gießler, Bruno (2018) Do you like my beard? The influence of applicant’s beard length in German and Dutch recruiting processes.

Gijsbers, Kim (2012) #lookingforajob - Social media put to the test: Do they offer new opportunities for attracting a new generation’s labor force?

Glaser, H.C. (2024) The Content Equation : A Mixed Methods Study on Exploring Platform Swinging, Consumer Motives, and Content Preferences on Social Media Among Higher Educated Young Adults.

Glass, M.W.L. (2010) Participatie 2.0 | Een onderzoek naar de ervaringen en percepties van gemeenten in Nederland met het toepassen van eParticipatie.

Golubova, O.A. (2009) Optimizing internal branding : aligning internal communication with the corporate identity, with regard to the use of internal communication tools.

Gordinou de Gouberville, M.H. (2023) Hidden ways to persuade : a study investigating whether the use of textual and visual subliminal priming organizational values in a recruitment video of Traffic Today could affect the recruitment attitude and intention to apply.

Gort, D.H. (2007) Kleur bekennen. Een experimenteel onderzoek naar de invloed van omgevingsfactoren voor Poppodium Atak Enschede.

Gosselt, D.D.M. (2007) Zorg voor een tevreden patiënt: een onderzoek naar de patiënttevredenheid in het centrum voor mammacare van het Medisch Spectrum Twente.

Gosselt, J.F. (2006) Drank kopen kent geen leeftijd. Alcoholverkoop aan jongeren onder de wettelijk toegestane leeftijdsgrens: een onderzoeksprotocol en een studie naar de naleving van de Nederlandse Drank- en Horecawet.

Gostelie, F.H. (2017) Clean, Lean and Mean: A Fast Train is a Clean Train. The Effect of Music Tempo on the Travel Experience of NS Passengers in the Train under various Cleanliness Conditions.

Goverde, M.M. (2009) Serving alcohol to pseudo-intoxicated guests in bars: designing the most reliable protocol for utilization in The Netherlands.

Graaf, M.M.A. de (2011) The relationship between adolescents’ personality characteristics and online self-presentation.

Graaff, J. de (2006) Open source software en het adoptiegedrag van (Twentse) ondernemers.

Graaff, M.C. de (2008) Trust, in the mission area.

Grinsven, M. van (2009) PEGI & Kijkwijzer, iconen van de mediaclassificatie : evaluatie van de pictogrammen op de classificatielabels voor audiovisuele media in Nederland.

Grit, J.W. (2009) Stumble upon hidden knowledge : microblogging in organizations.

Grobbe, H.P.M. (2008) Als beste getest : de wateetenbeweegik-bus : een proces- en effectonderzoek naar het gebruik van tailoring bij het verbeteren van de energiebalans in Nederland.

Groen, A.E.A. (2020) The relationship between time perception and awe-inspiring landscapes by day- and night-time.

Groen, Marloes (2022) A game of persuasion: Investigating factors influencing player responses towards the presentation of a persuasive game.

Groeneveld, M. (2006) Effect van een retail concept op de koopintentie: De invloed van gedrag van de medewerkers en inrichting in het geval van een dealerbedrijf.

Grolleman, J.J. (2005) Een Embodied Conversational Agent als Stopcoach : `Een onderzoek naar de vraag op welke wijze een embodied conversational agent in de rol van stopcoach dient te worden vormgegeven, opdat deze effectief in een internetinterventie ten behoeve van het stoppen met roken kan worden ingezet¿.

Grondman, Jaap (2020) Through the eyes of the referrer: A qualitative study into how employees experience employee referral hiring.

Groof, D.G.M. de (2006) Het communiceren van prijsinformatie: zwijgen is goud! : de effecten van prijspartitionering en bedrijfsimago op koopintentie, attitude en scepticisme van consumenten.

Groot, J.C. de (2010) Tracking the eye of the Beholder: De invloed van lay-out op biased response behavior in webvragenlijstonderzoek.

Groot, M.J.A.M. de (2010) Playing doctor: the risks of seeking health-information on the internet.

Groot, N.E. de (2023) What's at Stake : Gains and Losses in Organizational Transformation.

Groot van Embden, G.J. de (2010) Naleving: afdwingen of bevorderen? De effecten van neutrale, normatieve, dreigende en gecombineerde tekststrategieën op de attitude van cliënten van de Sociale Dienst ten aanzien van de regels.

Groothedde, Sara (2019) Tasting touches : the influence of tactile stimuli on the salt perception, hedonic taste evaluation and health perception of the consumer.

Groothuis, E.M. (2008) Hoe werkt de Twentse student? : een onderzoek naar de mogelijkheden om hoogopgeleiden te behouden voor de Twentse arbeidsmarkt.

Grouve, Wendy (2010) Investeer in je belangrijkste kapitaal! De effecten, faal‐ & succesfactoren van gezondheidsbevorderende programma’s bij AkzoNobel.

Groß, T.V.J. (2021) Finding happiness at work : towards measuring HAW with open-ended questions.

Grundel, Anne (2005) Bonhoeffer college: ooit van gehoord, gezien, gelezen? : welke factoren bepalen de effectiviteit van een leerlingwerf-campagne van een middelbare school?

Grunwald, L. (2016) The communicative value of corporate logos : assessing assimilation effects between logo characteristics and the context information about an organization.

Gröbe, Martine (2010) A Matter of Taste: Organic Shape, Authentic Taste The Influence of Packaging Design on Product Impressions.

Gudde, L.T.J. (2009) Towards a successful implementation of nutrigenomics: experts and their visions on public acceptance.

Gunesch, C. (2014) Copycat branding : the importance of trust, brand familiarity, and brand sensitivity in the brand leaders´ fight against copycats.

Gurp, J.R.P. van (2010) Ethos in offertes: Opinies van betrokkenen over ethoselementen in offertes.

Haag, J. B. (2017) Can a crowd generate creativity? : The social influence of the crowdsourcing community on task satisfaction, attitude towards the initiating organization and creative outcomes of idea generating co-creation activities.

Haak, L.A.M. van der (2020) InterAttractive social robots : exploring the acceptance and attitude towards social robot design in an online scenario-based experiment.

Haaksma, T.R. (2015) Personal usability and user experience conceptions of the users of electronic and software products.

Haas, J.E. (2016) The influence of proportion positive online reviews and the disclosure of travel companion information on general trust in online reviews, perceived risk, booking intention, and WOM-intention.

Haas, L. de (2006) Verschillen in effecten tussen digitale en papieren interne communicatiemiddelen.

Hadi, A. (2013) Interactive communication for bonding and bridging communities : experiences of Indonesian Migrants in the Netherlands.

Haften, H.C. van (2007) Interne communicatie in een verkokerde organisatie : de implementatie van een synergetische visie.

Hagemeijer, A.A.P. (2007) Virtual Experience : de nieuwe koopervaring.

Hakkenberg, Milou Fleur (2021) The Online Social Identity of Young People Through Instagram.

Halbesma, . C. (2017) Persuasion Techniques used by Successful Online Shops| To what extent and in which manner are the seven persuasion principles of Cialdini used by the successful online shops in the Netherlands?

Halder, R. (2018) Influencer Marketing Communication : Balancing Brand Information and Freedom of Creativity.

Halilovic, Dzenana (2013) Crazy little thing called brand love! Exploring the influence of brand love on brand equity.

Handlogten, W.J. (2008) Zelf-congruentie : De rol van zelfmonitoring en de angst van introverte personen voor extraverte producten.

Hanenburg, M.H.N. (2006) Inburgering van e-democratie in de gemeente Dantumadeel? Een onderzoek naar de intentie en het gebruik van nieuwe media door burgers in het politieke proces.

Hannink, M.E. (2016) Location flexibility, identity elasticity and a sense of unity.

Hardell-Illgen, S.M. (2015) Crisis communication via social media : the interplay of sender, crisis type and brand type.

Hardijzer, H. (2006) To buy or not to buy: Een onderzoek naar toekomstig aankoopgedrag van leerlingen voortgezet onderwijs m.b.t. educatieve materialen.

Harkink, K.M. (2015) "Greenwashing": how do consumers respond.

Harleman, R.F. (2015) National brands in the discount supermarket : does brand image transfer occur on national brands when they are available in the discount supermarket?

Harmsel, Patty ter (2011) Depletie en impulsief aankoopgedrag ; Het effect van depletie en de neiging tot het doen van impulsaankopen op het consumentengedrag in de context van Fast Moving Consumer Goods.

Harmsel, T.B.H (2021) To plant a seed is to believe in tomorrow. An experimental study on the impact of subliminal- and supraliminal priming on attitude, generativity, purchase intention and product choice with regard to green behaviour.

Harmsen, H. (2018) Effects of attainability and similarity of female role models on female university students : an experimental study in the fields of Natural science and Humanities.

Harmsen, M.M. (2010) Het organisatiemerk online versus offline: (in)consistent? Een onderzoek naar het verschil tussen de online en offline beeldvorming over een organisatiemerk en achterliggende oorzaken.

Hart, H.E. (2021) Get your brand in line!

Hartman, L.I. (2009) In een helder DAGlicht : een onderzoek naar de adoptie van een nieuwsmedium en de contentvoorkeuren van consumenten.

Hartman, Lysette (2012) Realisme en complexiteit in fotografiegebruik op kinderboekomslagen: De waardering van tweens en volwassenen.

Hartman, Tamara Esmée (2019) “Do I like the product and you, because you have my size and color too?” : A study on the effect of similarity in skin color and body size on female consumer responses.

Hartog, M.J. (2015) The influence of social presence and bi-directionality within email-newsletters on consumer attitudes and continuous use intention.

Hauke, Carolin (2018) Improving the effectiveness of charitable advertising : the influence of guilt and regulatory focus framing on viewer responses to similarity-based appeals in different age groups.

Havik, B. A. (2016) The influence of visual aesthetics on perceived usability, actual usability, user experience and trust of a user interface.

Havranek, C.A. (2008) Communicatie voor de bewuste stadsconsument : een overzicht van de voorkeuren voor productcommunicatie in een duurzame voedingswinkel.

Hazelaar, Kimberley (2015) An explorative study on the individual adoption process of Enterprise Social Media : A comparison between users and potential users at three organizations.

Hazeleger, E.A. (2015) The importance of CSR message content in the globalizing world : effects of CSR initiative proximity, company country-of-origin, and CSR initiative fit on consumer responses.

Hebben, Laura (2019) #mentalhealth : The effect of influencer messages on burnout self-diagnosis and the intention to act.

Hecker, Rabea (2021) The gender-binary paradox: a study on young adults’ experiences, perceptions, and behaviour towards gender marketing.

Hedder, M.K. (2010) Chartistic - A new non-verbal measurement tool towards the emotional experience of music.

Hedeman, J (2021) Hey Siri, let’s go shopping! : A study into the factors influencing Dutch consumers’ intention to use a voice assistant for online shopping.

Heemskerk, R. (2007) Schittert de Ster van Twente?: een onderzoek naar het imago en de interne cultuur van de gemeente Haaksbergen.

Heemstra, E.M. (2013) Shedding a light on animal shelters: the use of light and its effect on the adoption process.

Heere, R. (2012) Active twitter use of dutch students: measuring the effects of rational and non-rational predictors on Tweet content, Tweet frequency and the intention to continue posting Tweets.

Heerink, J.W. (2018) Creating striking stories for prospects and clients : a study into the use of storytelling on different online marketing platforms in the service industry.

Heide, Rikke van der (2013) Examining work framing as a method to explore cognitive crafting of one’s job.

Heide, S. van der (2014) “Does music in libraries speak volumes?” : An experimental study on the influence of background music in a public library on the experience and behavior of library visitors.

Heidinger, Anna (2012) About the role of CSR communication as a determinant of consumer attitudes towards brands - Identification of CSR message features creating positive attitudes towards CSR messages and brands behind it.

Heijden, B. van der (2023) “Are young and motivated employees positive exceptions of the new working generation?” : An exploratory dyadic study into the mutual perceptions of Generation Y and Generation X on generational differences at work.

Heijden, Carlijn van der (2023) Exploring factors of movie selection behavior of Dutch SVOD consumers.

Heijden, J. van der (2016) Priming cues in online product displays : exploring the effect of visual depiction on online purchase intention.

Heijer, Marjette den (2013) Zwijgen is zilver, spreken is goud.

Heiltjes, S. (2014) Touching brands : the effects of multisensory packaging design on brand and product perception and evaluation.

Heining, A. (2012) De rol van informele organisatiestructuren in de interne communicatie.

Heins, J.W. (2007) Visuele informatie voor vertrouwen? : veldstudie naar het effect van fotogebruik op vertrouwen in websites.

Heinsmann, A.V. (2006) Identiteitsbepalende karakteriseringen van regionale identiteit.

Heising, Charis (2014) Identifying trends for logo design.

Hekman, G.P. (2010) Jongeren en Social Network Sites: Welke motivaties hebben jongeren om zich aan te sluiten bij groepen op Social Network Sites?

Hemel, C.M.F. (2015) 'How would it geel like?' : using haptic imagery to influence online product experiences.

Hemelaar, C. (2010) “Bekend zoals je bent?” : Onderzoek naar naamsbekendheid, imago en merkpersoonlijkheid van XL Businesspark Twente.

Hemersma, J.A. (2013) E-mail marketing; the effects of generic vs. personalized promotional e-mails on receivers.

Heming, Lina (2020) Can I trust you @influencer? : Reasons why followers build a trusted relationship with influencers.

Hemker, Sophie (2021) Striking the right note when things get tough: The effects of message framing and crisis communication strategy on consumer outcomes during crises of different levels of severity.

Hendrikx, A.-M. (2007) Talent gezocht! : kwantitatief onderzoek naar de factoren die een rol spelen bij het inzetten van arbeidsmarktcommunicatie om talent te werven.

Hendrikx, S.H.E. (2022) Dutch consumers' perspective on information privacy in the post-GDPR era : an exploratory study.

Hengeveld, M. (2016) Employees telling your story: The effects of employee testimonials and pictures in storytelling on several brand concepts.

Hengevelt, Jennifer (2014) Dressing rooms: love it or leave it! To what extent does the setting of a dressing room influence consumer experiences?

Hepkema, N.F. (2010) Daar zit een luchtje aan: De invloed van omgevingsgeur op aankoop(intentie)gedrag van mannen en vrouwen met onderscheid tussen high en low involvement producten.

Herale, J.A. (2023) Unravelling Digital Well-being : Exploring the Transformative Powers of Growth and Fixed Mindsets with Moderation Analysis.

Herrera Martínez, R. (2017) Does the richness from online social media platforms affect the effectiveness of the advertising message of a product? : marketing through influencers.

Hettinga, E.J. (2007) Glimlach of pokerface?: het non-verbale gedrag van een succesvolle, gemotiveerde leugenaar.

Heuvel, B. (2022) Micro Influencers: The digital marketing future for increasing engagement.

Heuvel, C.M. van den (2023) The invisible cyber intruder : An experimental study into the effects of type of smart home device, type of security attack on crisis responsibility, trust towards the organisation, trust towards the device, perceived threat, and intention to use.

Hilberts, L. (2015) How to create user-generated branding in industrial marketing? : a perspective on video source, source credibility and video content.

Hilbrink, E.M. (2017) 'The hotel were graet' : The effects of valence and language errors on the attitude towards the hotel, review credibility, booking intention and eWOM intention of consumers.

Hillegers, Harm (2010) Slechte gewoontes zijn het hardnekkigst: Hoe negatief affect gedrag onbewust kan demotiveren in de aanwezigheid van behoeftes.

Hofman, Myrna (2012) High Tech Female Touch - Een onderzoek naar studiekeuzefactoren van vrouwelijke vwo-scholieren voor een technische studie.

Hofman, S.M. (2008) Reviewing and previewing the transparency of corporate social responsibility elements on Arab corporate websites, 2007-2010.

Hofste, Ankie (2011) "Wat belangrijk is sturen ze wel met de post" Een onderzoek naar communicatiekanaalkeuzes van kwekers.

Hofstra, Corine (2013) Sometimes you’d better ask the tweens.

Hogenkamp, A.N. (2015) Influence of advertising design and featured product on consumer's perceived mood and evaluations.

Hogeslag-Visser, F.M. (2018) Going the extra mile sky high : how do internal branding, brand attractiveness, and team work attributes relate to cabin attendants’ brand promise delivery?

Hokse, E. (2016) Mobile Location-Based Advertising : The effects of Delivery-Method, Information Sensitivity and Promotions on Advertisement Evaluations.

Hollander, E. (2009) The whole vs. sum of parts : the battle on composite logos : the whole versus the sum of its parts.

Holte, R. ten (2008) Customer Relationship Management in een B2B setting: een toegevoegde waarde?

Holter, M. (2008) De weblog als platform voor interne teamcommunicatie : een onderzoek naar het effect van het gebruik van weblogs binnen de operationele teams van het Customer Care Center van Nuon.

Holtkamp, Theresa (2018) Selecting the right influencers and products to restore an organization's image : Restoring a company’s reputation after an image crisis with the help of influencer marketing.

Homburg, R.R. (2017) The influence of company-produced and user-generated instructional videos on perceived credibility and usability.

Hond, M.C. de (2006) Van feit tot frame: hoe Nederlandse dagbladen berichtten over de vuurwerkramp.

Hondebrink, M. (2006) The perception of young people concerning alcohol advertising : evaluating the European Council Recommendation and the Dutch Advertising Code.

Hondorp, J.C. (2006) Een seniorvriendelijke website. Kwalitatief onderzoek naar de gebruiksvriendelijkheid en toegankelijkheid van een website voor oudere internetgebruikers.

Hong, Yunfeng (2010) An experimental study on influence of aesthetic interface in B2C: E-retail website concerning first impression and behavioral intention.

Hoogers, A. (2006) Verborgen onvrede.

Hoogstraat, J.B. (2006) In oog met actie.

Hoolwerff, D. van (2014) Does your mascot match your brand’s personality? An empirical study on how visual characteristics of a brand mascot can function as a tool for transmitting an archetypical brand personality.

Hoonhorst, M. (2017) Communicating a crisis: the influence of stealing thunder and the type of crisis situation on customer perceptions towards financial institutions.

Hoppen, Jip (2013) The influence of consumers´ perceived fit between gender of the virtual character and product gender on consumers’ Web experiences.

Horenberg, G.H.F. (2015) Tourism advertising: comparing the effects of push & pull factors in advertising : a cross-cultural perspective.

Horstink, T.S. (2011) The Effects of Social Networks on Group Moral Reasoning in the Royal Netherlands Army.

Huang, G. (2018) Adding motivational features to Demonstration-Based Training videos for English grammar learning among college students from China.

Huiskes, Mareille (2011) Kunnen cues die geassocieerd worden met controle de mens in de hedendaagse "toxic environment" beínvloeden om verleidingen te weerstaan en gewenst gedrag te vertonen?

Huiskes, Tom Jesse (2020) Awesome impact : research on awe, prosocial and pro-environmental behaviour.

Huisman, Gijs (2011) Visual Appeal and Affect in Websites A multi-method investigation into the relation between visual appeal judgements of websites and effect.

Hul, L. van 't (2018) Stimulating and facilitating individual learning and development in self-managing teams : an exploratory case study in the context of software development.

Hulleman, I.M. (2023) "Is this real or is it fake?" Virtual influencers, the next generation influencers 'How Artificial Intelligence, identity reveal & storytelling affects audiences perceptions'.

Huls, Anne (2020) Making sense of mergers through metaphors : how do professionals make sense of mergers on an emotional level?

Hulshof, Bart (2013) The influence of colour and scent on people’s mood and cognitive performance in meeting rooms.

Hulskers, L. (2012) The attitude towards a hospital initiated social support website.

Hulsmeijer, R. (2022) Influence of Food Influencers on Consumption of Healthy Food.

Hulzink, R. (2015) Crisis on board : the effect of disclosure and crisis type on brand evaluation.

Huttenhuis, H. (2014) Increasing wine sales Via the wine-food pairing. Does visual or textual representation of the wine-food pairing and congruency of the information influence wine sales?

Hutting, M.T (2018) Successfully advertising nondurable goods on Facebook : the hard way or the informative way? Insights in to what extent a content marketing advertising approach for nondurable goods advertised on Facebook versus a traditional advertising approach differ in effectiveness.

Huurne, E.D. ter (2006) Op tijd voorbereid : een onderzoek naar het gebruik van e-learning bij genotmiddelenpreventie voor het basisonderwijs.

Hölscher, Kira (2022) The relationship between the framing of a company's CSR notice and consumers' perceptions of the company.

Hüsgen, R.L. (2017) The effect of Post Type in Facebook Content Marketing.

IJmker, A.J. (2005) Blik op regionaal nieuws : een onderzoek onder abonnees van De Twentsche Courant Tubantia, naar de interesse in regionaal nieuws en de factoren die hierop van invloed zijn.

Ichsani, Ridha (2016) Consumer’s perception of attractiveness, purchase intention, and body image among Indonesian women.

Ipskamp, C.E. (2021) Do you dare to take a risk? The effect of trust cues in website design on privacy risk perception.

Ivanković, M. (2006) Agenda setting : a study into the EU-Croatia relationship.

Iwasaki, Tomoka (2005) Why an MBA?

Jahnel, T.F. (2011) The role of locus of control in mentor relationships. A qualitative approach to mentees’ mentor preferences and associations with internal- and external-directed mentors.

Janicsák, Ádám (2024) Offline versus online multiplayer gaming experience: A comparison study about social deduction games.

Jansen, Christiaan (2010) Scoren met een hattrick: over de effectiviteit van drieslagen in slagzinnen.

Jansen, E. (2016) Determinants of the intention to use the internet to lose weight.

Jansen, E. (2021) Your Success At Work Brings Me Joy Or Depression : Factors Influencing The Affective Experiences Of Positive Empathy And Envy In Meeting Co-Worker’s Success.

Jansen, F.M. (2005) Opkomstbevorderende campagne bij tussentijdse herindelingsverkiezingen : zinvol of zinloos? : een onderzoek naar de effecten van een opkomstbevorderende campagne en naar de motieven om wel of niet te gaan stemmen.

Jansen, I.H.A.M. (2005) Oost, West : thuiszorg Oost-Nederland best? : een onderzoek naar de kwaliteit en tevredenheid bij Bureau Thuiszorg Oost-Nederland.

Jansen, J. (2007) Think global, act global : Towards a model for building virtual communities of practice for European research projects.

Jansen, J.A. (2015) Charity shock advertising : does it pay to shock in a philanthropic context?

Jansen, Koen H.J. (2013) Intelligent virtual agents : zekerheid door onzekerheid (certainty by uncertainty).

Jansen, L.H.M. (2006) Role Sets in safe sex boodschappen : een onderzoek naar het gebruik van role sets in geschreven boodschappen ter bevordering van secundaire chlamydia preventie van laagopgeleide jonge vrouwen.

Jansen, M. (2017) Work hard, party hard(er) : commitment in the temporary work context of music festivals.

Jansen, M.G.M. (2013) Pervasiveness of propaganda in modern society: Probing politicians’ use of propaganda techniques in the Netherlands.

Jansen, M.M.J. (2008) Freemium: Take it or leave it : een kwalitatief onderzoek naar de factoren die een rol spelen in het succes van het nieuwe marketinginstrument Freemium.

Jansen, Marije (2010) Face-to-face, Telefoon of E-mail? De invloed van de ‘fit’ tussen de complexiteit van de vraag en de kanaalkeuze op de tevredenheid en loyaliteit van een klant met zijn organisatie.

Jansen, P. (2008) Kanaalsturing : een inventarisatie van de attitudes van burgers ten opzichte van sturing in het kanaalkeuzegedrag.

Jansen, P.P. (2011) De projectmanagers als communicator in veranderprojecten.

Jansen, R.R. (2017) Data as a Means: Designing and Developing "Smart" Product Experiences.

Jansman, D.J. (2012) Online skills of the Dutch adolescent in the age of 14 to 16: models on internet skills combined to test information-, communication- and strategic-skills in an online context.

Janssen, M. (2011) Risicocommunicatie bij veiligheidsregio's: een onderzoek naar de organisatie en de status van risicocommunicatie bij de Nederlandse Veiligheidsregio’s.

Janssen, M.J.G. (2021) Awe, perspective taking and pro-environmental behavior : a study on the effects of awe and perspective taking on pro-environmental behavior in the transition towards sustainable energy.

Janssen, Mark (2010) Geen beloftes, maar garanties: de rol van identificatie binnen een thuiszorg organisatie.

Jaschinski, Christina (2012) Linked in or left out - Impression formation based on one's professional and private social network site profile.

Jałocha, S.A (2017) Who said what? : The difference between news media coverage and governmental communication regarding the MH17 crisis.

Jenneboer, L. (2022) Interaction effects between anthropomorphic chatbot characteristics on the customer experience : appearance, language style, and emoji-use.

Jentink, Inge (2012) An ancient concept in modern setting: electronic word of mouth about employers: two studies providing insight in motivations of writing and reading online reviews about employers.

Jeurnink, L.W.G. (2008) Alcoholreclames: (on)bedoeld voor iedereen!? Een onderzoek naar het aantal confrontaties met alcoholreclames bij minderjarige jongeren en reclamebeïnvloedingstechnieken.

Jia, Min (2016) Animation as Instructional Manual: The Effects of Representational and Motivational Animation on Usability.

Jiménez Quesada, Elena (2022) Miscommunications on IT projects: a case study of the effect of user's and developer's cultural background.

Jodha, S.S. (2015) 'We all know it, yet we ignore it' : the effect of child labour campaigns on the Dutch consumer buying behaviour: 'Does the campaign content matter?'.

Johannink, Anne (2012) Factors influencing and hindering people’s intention to engage in medical online medical consultations.

Jong, A,. de (2013) Organizational communication during crisis situations: Aa experimental study into the effects of crisis responses and interactivity efforts on organizational transparency, organizational trustworthiness and company-directed emotions.

Jong, A. de (2008) Naamletter-effect in een marketingcontext.

Jong, E. de (2008) Transitie naar een duurzame gezondheidszorg.

Jong, F.J. de (2018) More plastic than fish in the sea by 2050. Will advertising be the solution? : The effects of ambient advertising on attitudes and recycling behavior.

Jong, M.J. de (2016) The effect of congruence between content and persona on customer's attitude and behavior in the automotive industry.

Jong, Mandy de (2023) Rethinking Real Journalism: Occupational Identity, Technological Reconfigurations and Dutch Journalists' Quest for Truth in the Digitized World.

Jong, Nico de (2007) NS vs NMBS Een case-beschrijving van de Nederlandse en de Belgische spoorwegen met betrekking tot de prestatiecommunicatie; is strijden om hogere punctualiteit eigenlijk wel de strijd die gestreden moet worden?

Jongbloed, G. (2019) Trusting fitness tracking systems : how an interface affects perceptions of trust, risk and intention to use.

Jonge, G. de (2016) Does Facebook improve having a satisfying social life or does it undermine our offline relations?

Jonge Vos, A.A. (2006) Zelfredzaamheid bij rampen.

Jongman, Danielle (2020) Project OnDeskTacho: a comparison between activity-centered design and human-centered design.

Jonkers, E. (2006) Sense, simplicity and society; een onderzoek naar de reputatie van Philips Semiconductors Nijmegen met betrekking tot maatschappelijk verantwoord ondernemen.

Joustra, L. (2016) The effect of congruence between store design and scent on consumer responses towards fashion stores.

Kaandorp, Lara A.M. (2011) Kijk uit voor Sluipende Merken! Het effect van een waarschuwing vooraf voor product placement op de consumentenrespons.

Kadarosi, Defa (2024) Beyond the Screen : Unveiling the Dynamics of Leadership in Fully Remote Work Environments.

Kalverda, Leontien (2011) Invloed van vertrouwenskenmerken op het vertrouwen in een online financiële dienstverlener.

Kamp, J. (2015) What’s your story? : Designing a descriptive framework for brand stories on social media.

Kamp, Katharina (2011) The added value of intranet to intra-organizational matters.

Kamp, M.B.M. (2009) Wat wordt het? online gemak of plezier? : onderzoek naar de relatie tussen utilitaire en hedonistische winkelmotieven, positieve Word of Mouth, internetgedrag en aankoopintenties.

Kamp, M.H. van der (2016) Determinants of privacy protection behavior on social network sites: The role of privacy beliefs, social norms and internet skills.

Kamphuis, A.M. (2007) SURFing toward a doctoral degree.

Kamphuis, F. (2017) Who is more credible? A branded expert or a likeable influencer? : the effect of appearance of a message and similarity between the message source and the viewer on source credibility and attitude towards the brand in informational online marketing videos on social media.

Kamphuis, Jorien (2010) Echt Authentiek? Onderzoek naar de invloed van authenticiteit op de merkwaarden van A merken in de Nederlandse voedingsmiddelenindustrie.

Kamphuis op Heghuis, Sjarlot (2012) Stuck in a crisis - An experimental study of the effect of the reaction of firms on the brand equity in times of crisis.

Kanne, Kristina (2011) “Mijn werkplek, dat is wie ik ben” - De rol van werkplekpersonalisatie voor medewerkers in organisaties.

Kapková, Z. (2016) Burning YOUR/ OUR bridges & helping Syrian refugees : The way, message valence and pronoun use influence pro-refugee Germans and anti-refugee Slovaks in changing their attitudes and behavioural intentions towards Syrian refugees.

Kappel, Christina (2018) An employee perspective : the impact of CSR perception on job satisfaction and organizational identification.

Kara, Nahrin (2010) Het vermogen om het vertrouwen in de Rechtspraak te herstellen: De invloed van communicatiestrategieën bij het herstel van het vertrouwen in de Rechtspraak.

Karsten, P.S. (2011) Categorizing information in manuals Creating a universal categorization in declarative information.

Kaul, S. (2016) Incentives and Reputation as Predictors for Privacy Concerns and People’s Willingness to disclose Information to E-Vendors.

Keijsers, F.E.M. (2007) Een verkennend onderzoek naar Stealing Thunder als crisiscommunicatiestrategie voor het openbaar bestuur.

Keijzer, M. (2008) Better eating via internet therapy? : een onderzoek naar de preferentie van patiënten met Boulimia Nervosa ten aanzien van de behandeling van hun eetstoornis.

Keizer, J. (2016) The visual influence of transparent product packages.

Keizer, P. (2008) Van toeschouwer naar expert : een onderzoek naar het effect van het tonen van sportspecifieke statistische gegevens op de publieksbeleving.

Keizer, T.H.T. (2017) Does social proof and scarcity work for opera lovers? A study into the effectiveness of online persuasion cues on consumer responses within the online ticketing store.

Kelder, H.M. (2009) Kennis in de praktijk brengen : een inventarisatie van het kennis- en informatiestroomproces binnen kennisnetwerk "De Oosthof".

Kemp, L.C.M. van der (2015) 'It's a cold hard world' : the subconscious influence of sensory metaphors on consumer responses.

Kemper, P.F. (2007) Informatieve gerechtigheid, cognitieve controle, en wachttijd: Een onderzoek naar de effecten van informatieve rechtvaardigheid via cognitieve en persoonlijke controle op de wachttijdbeleving, acceptatie van de wachttijd en de algemene eindevaluatie.

Kemperink, M.S.G. (2012) Sharing is caring : welke motieven zijn er voor het volgen van een Facebook en Twitter account en wanneer wordt informatie van deze accounts doorgestuurd?

Kenanidi, A.K. (2023) Factors affecting the intention towards active mobility in commuting : a dual study for the capital region of Denmark.

Kerkhof, S.B. (2006) Meerwerk of meerwaarde? : een onderzoek naar de acceptatie van competentiegerichte registratie in de multidisciplinaire rampenbestrijding.

Kerkmeijer, C.B.M. (2009) Isala klinieken Zwolle : de functionaliteit van interne en externe ziekenhuismedia.

Kerling, Patrick (2012) Argumentatie en wantrouwen - Hoe goede argumenten tot negatieve effecten kunnen leiden.

Kers, L. (2009) Informatiebehoefte over vervolgstudie bij havisten en de rol van studiemotivatie.

Kerver, R.J. (2013) Dienstverlening via de smartphone: een onderzoek naar de invloed van situationele en demografische factoren op de kanaalvoorkeur van Agis klanten.

Kerßens, L.M. (2023) Joking the rumor away: The interplay of humor and brand personality in social media crisis communication.

Kestermann, H.K. (2014) Self-Monitoring, product type, friends and brand-related activities on facebook.

Ketzer, Sara (2012) Why championing change? A research on the antecedents of transformational leadership behavior in the context of organizational change.

Kienhuis, C. (2022) The elements of gaming associated with mental well-being.

Kienhuis, W.J.A.J (2006) Het effect van gelijkenis in persoonlijke kenmerken en het verkrijgen van relevante informatie op de duurzaamheid van een zakelijke relatie.

Kiesel, Ann-Kathrin Gabriele (2011) Finding the right balance between social relations and profession: do friendships at work really work out?

Kindt-Prins, G.E.M. (2007) Investigate, create, communicate... Waarden: Onderzoek naar de waarden van de TCW-student.

Kinkelder, Sanne de (2013) “On the right track”: Lighting as a function of a positive station perception? A study of the influence of light on the station perception of lust- and must travelers.

Kip, Evelien (2016) Exploring the role of news framing in crisis communication. A study into the effect of news framing on emotions, reputation and behavioral intentions of stakeholders.

Kippers, Marcel (2017) Customer success stories : the perfect way of advertising elaborate solutions?

Kirch, M.I. von (2016) Employer Brand in Crisis: Effects of a Values-related Crisis on Employer Brand Trust, Image and Attractiveness.

Kiwitt, Jill (2019) Branding Through Nature: Effects of Spaciousness and Unpredictability on Brand Awareness and Brand Image.

Klaassen, M.N. (2022) Imagine it : sensory exploratory procedure videos as a vessel to recreate sensory experiences in online servicescapes.

Klamer, T. (2009) Touch screen acceptance among patients and employees of the clinic Rheumatology and Clinical Immunology.

Klaster, E. (2007) Afhandeling en coördinatie van Accidenteel Bloedcontact op de werkvloer en in het publieke veld in het werkgebied van de GGD Regio Twente.

Klaver, L.C.J.H. (2015) ‘Buy now or Cry later’ : Do scarcity messages work in online shopping? : an investigation into the functionality of scarcity as an online persuasion measure within the fashion and travel industry.

Klaverweide, D.M. (2006) Strategic Communication and the United Nations Millennium Development Goals.

Klazinga, Jolien (2010) Kennis delen binnen een competitieve organisatiecultuur: Een stap op weg naar succesvolle kennisdeling door de implementatie van closed Web 2.0 technologieën.

Klein, A.V.E. (2016) Nonverbal Communication of Anthropomorphism and its Effect on the Perception of Online Education Platforms.

Klein Gebbinck, Josien (2022) Digital detox: Do you own your smartphone or does your smartphone own you? : Experimental study into the effectiveness of digital nudges in reducing smartphone use.

Klein Langenhorst, NIenke (2012) The influence of relationship marketing on customers relationships in the performing arts business - The impact of personalization, two-way communication, rewarding & preferential treatment.

Klein Nagelvoort, S. (2020) Too close for comfort : Exploring consumers’ reactance and attitude on online personalized advertising: comparison between generations.

Kleine, C. (2015) What workers want : a bottom-up approach to employer branding.

Kleine Schaars, I. (2009) Kennis maken door kennis delen : een onderzoek naar de factoren die de intentie tot gebruik van kennismanagementtoepassingen bepalen in een professionele kennisgestuurde organisatie.

Kleiss, J. (2006) De informatiebehoefte van huisartsen in Twente over de vogelgriep en een nieuw humaan influenzavirus.

Klijberg, Winnie (2011) Stimuleren van intrinsieke motieven voor positieve mond-tot-mondreclame: de rol van betrokkenheid en identificatie bij het stimuleren van WOM.

Klijnsma, A.L. (2020) You had me! : Do the type of influencer (micro-influencer or macro-influencer), social presence and product congruence have an influence on consumer influencer engagement, and what is the role of source credibility?

Klingeren, J. van (2009) MRSA-net : een publieke website : kwalitatief onderzoek naar het inrichten en evalueren van het publieke gedeelte van MRSA-net.nl.

Klomp, Arnaud (2011) De invloed van merkervaring op user experience: eerst indruk vs gebruik.

Kloppenburg, K.J. (2012) Language use and coalitional place frames: the case of Twente.

Klumpers, R.A.J. (2014) The effects of region-of-origin as product cue on consumers’ product evaluation for different product categories.

Knippers, Nikki (2018) Reviewing the review : effects of variation in source identity, language style and product type of online reviews on consumer responses.

Koch, Annika (2012) Responsible investments, stakeholder dialogue and honesty on the long term: A case study on the role of Corporate Social Responsibility in the Dutch bank and insurance sector.

Kock, J. (2022) Impact of high-arousal emotions on German social media users to participate in online firestorms : an extension of problem-solving and collective predictors of online firestorm participation.

Koehorst, R.H.G. (2013) Personal information disclosure on online social networks: an empirical study on the predictors of adolescences’ disclosure of personal information on Facebook.

Koele, K.R.A. (2010) Hoezo mosterd na de maaltijd? De effecten van post-experience informatie op de perceptie van evenementen.

Koenderink, P.M. (2014) Your most unhappy consumers are your greatest source of learning : the effects of avoidance type, company characteristics, and consumer characteristics on brand hate.

Koenders, Maarten (2015) Viva voce: online reviews, valence, availibility of personal information and the moderating role of product type.

Koerkamp, Sylke Céline (2016) The amplifier effect of corporate social responsibility : the relative share of corporate social responsibility within the RepTrak™ drivers of corporate reputation.

Koevoets, Leonie christine (2011) Het creëren van een plezierige paskamerbelevenis ; Het effect van kleur en licht in de paskamer op de consumentengevoelens en de kledingevaluatie.

Kogel, M.M. (2021) Acceptance versus passive resistance : how academics in a higher education institution make sense of strategic change.

Kokkeler, E.A. (2015) The framing of alcohol in Dutch movies : a content analysis of alcohol protrayals in movies sponsored by an alcohol brand versus non-sponsored movies.

Kolarova, M. (2018) #Influencer marketing : The effects of influencer type, brand familiarity, and sponsorship disclosure on purchase intention and brand trust on Instagram.

Kolk, A.C. van der (2006) Bouwen aan de stad - over citymarketing in Nederland.

Kolk, Anneloes van der (2011) Een animatiefilm als hulpmiddel ter voorbereiding op een borstoperatie: een onderzoek naar effect, ervaringen en tevredenheid van zorgverleners en patiënten met de inzet van een animatiefilm tijdens het preoperatieve voorlichtingsgesprek op de mammapoli.

Kolkman, G. (2022) The view of traditional media on conspiracy theories and believers How the traditional media’s view on conspiracy theories and believers developed during the COVID-19 pandemic in the Netherlands.

Kolkman, W. (2009) Kunst en kunde van veiligheidscultuur : onderzoek naar de rol van veiligheidscultuur in het functioneren van een veiligheidsmanagementsysteem in een ziekenhuis.

Kollenburg, K. (2009) Naleving van het rookverbod in Enschedese cafés.

Koning, Luka (2019) Digital signatures : a tool to prevent and predict dishonesty?

Koning, Marielle de (2010) Een gezond gewicht voor ieder kind: Een onderzoek naar de behoeften van ouders en leerkrachten als het gaat om een gezond gewicht bij het kind en de inzet van sociale marketing door de lokale overheid.

Koning, V. (2009) Get the Mexxperience! : customization en communicatie toegepast op modewebsites.

Kooijker, Leon (2012) Wat doen die naaktmodellen met mijn geheugen! Het effect van functioneel en suggestief naakt op de impliciete en expliciete attitude.

Koopman, B. (2008) Zo oud als je je voelt : onderzoek naar succesfactoren binnen de marketingcommunicatie gericht op de oudere consument.

Koopman, R. (2008) Wat beïnvloedt het vertrouwen van een klant in een online financiële dienstverlener? : een onderzoek naar de invloed van vertrouwensoverdracht en sociale invloeden online.

Koppelaar, G.W. (2014) Consumer-Centered Marketing. Consumer-brand relationships: motivational antecedents for participation in online brand communities and the consequences for brands and online brand communities, a cross-cultural perspective.

Korblet, Vera (2019) The acceptance of mobile telepresence robots by elderly people.

Korenhof, Mieke (2006) Competentiegericht beoordelen bij het Drenthe College : evaluatie en ontwerp van een competentiegericht beoordelingssysteem bij de opleiding secretarieel.

Korenhof, S.E. (2014) An Identification and Illustration of the Social TMX and Task TMX Processes.

Koring, F. (2015) Bridging the gap : how message valence, type of spokesperson, and spokesperson’s gender in organ donation campaigns influence the intention to sign an organ donation card among young Germans.

Korink, I.R. (2013) Reduce the confusion : the influence of additional shelf information about eco-labels to compare green cosmetics.

Korte, M.A. (2020) Are teachers really as stressed as the media depict? : A quantitative study about the effects of organizational communication on teacher stress and teacher engagement applying the JD-R model.

Kosters, Lisette (2022) Influencing factors to join a social impact sports community.

Krabbenborg, N.A.M. (2021) Who wants to see what? : an exploratory qualitative study on how the level of Sensation Seeking influences preferences regarding visual online tourism content on social media.

Krabbenbos, M. (2005) Compliance to physiotherapeutic guidelines : a method applied in a pulmonary rehabilitation protocol.

Kraesgenberg, A. (2016) Different crises require different approaches : how crisis response strategies, crisis types and corporate social responsibility programs influence emotions, trust and purchase intentions of consumers.

Krake, I.P. (2014) Corporate Visual Identity (CVI) on social media: exploring the effects of consistent CVI.

Kramer, J. (2009) Wachten wordt leuk! : onderzoek naar de invloed van reclame en infotainment, in een stationsomgeving, op wachttijdbeleving.

Kramer, L. (2017) The interaction between tactile form and background design on taste perception.

Kramer, Menno (2010) Achter de schermen van fake viral video: Een onderzoek naar de effecten van boodschapverwachting, merkcongruentie en ambiguïteitstolerantie op herinnering en attitude.

Kramer, S.P.E. (2013) De golf van verandering: onderzoek in hoeverre schommelingen in attitude van werknemers te verklaren zijn vanuit identiteitsbedreiging of -versterking gedurende een veranderingsgolf.

Krapp, Charlotte (2013) Values and leadership preferences in the public sector.

Krasteva, Preslava (2023) What are you doing about your mental health?: How are gamification elements perceived in self-care apps by users?

Kraus, K.S. (2017) The Dieselgate : a transnational in-depth content analysis of German and American newspaper` coverages regarding the Volkswagen organisational crisis.

Krause, R. G. (2017) Package tactile experience on taste evaluation : the interaction of package material and environmental scent on a product’s- and its taste evaluation.

Krens, Jeske (2011) Weerstand tegen Windmolens - De invloed van burgerparticipatie en psychologische afstand op perceived fairness en het ontwikkelen van weerstand.

Krieter, Maren (2021) Promoting gender equality in sports : The effect of influencer type and brand presence in social marketing campaigns via Instagram on consumer responses.

Krisviana, H. (2017) Conversation-driven Social Media Optimization : Tactic and Effects on User Engagement.

Kroes, J. (2005) Van A naar het Nederlands Film Festival. Een onderzoek naar de determinanten van gedragsintentie.

Kroes, J. (2013) Alcohol Myopia Theory meets Lost-Letter Technique: A study on the influence of alcohol on altruistic behavior.

Kroese, M. (2017) Packaged versus unpackaged food: The perceived healthfulness and other consumer responses.

Krogoll, C. (2015) Healthcare anytime anywhere : a case study about the facators predicting initial and continuous usage intention of health-related smartphone applications among Dutch users.

Krokké, Jim (2011) Visual identity change? Yes we can! Een onderzoek naar de veranderingsbereidheid van interne stakeholders bij een huisstijlverandering.

Kroll, P.I.A. (2011) What makes e-government a satisfying place employment? An internal perspective on service.

Kroon, Marlyn de (2017) Online video advertising: how message tone and length persuade the audience : a research on the influence of message tone and the length of video advertisements on advertisement attitude, product attitude, forwarding intention and purchasing intention, with product type as a proposed moderator.

Krooshoop, J. (2009) Shoppen met persoonlijkheid : de invloed van 'need for affiliation' en het shoppingmotief van consumenten op de relatie tussen crowding, perceived control en shoppingevaluatie.

Kruse, L. (2012) Creating a more positive product response for low social accepted beauty products: the influence of aspirational and dissociative celebrities on men’s product response.

Kublenz-Gabriel, L. (2016) Rating the Rating Systems : A Comparison of Media Rating Systems worldwide.

Kuhlmann, Hanna (2021) Appreciative internal communication? : A qualitative requirements analysis for an employee app.

Kuijpers, Merel (2011) Interesting Kids De invloed van (in)directe natuurervaringen op psychologisch welzijn, natuurbeleving, attitude en gedragsintentie.

Kuijsten, N.C.M. (2017) The use of smartphones within a student household : effects on interactions and relationships between housemates.

Kuiper, M.S. (2006) Intentie tot acceptatie van toekomstige technologie.

Kuiper, T.W. (2008) Digitale sociale kaarten in Noord-Holland Noord : een analyse van vraag en aanbod.

Kuiperi, K.D.V. (2016) Organizational Identification : How cultural background congruency with the organization and product determines tourism board’s employees’ organizational identification.

Kuiperij, K.J. (2005) Studenten & Seks & Soa: een onderzoek naar determinanten van veilig vrijen en testen op soa onder studenten in de regio IJssel-Vecht.

Kuipers, G. (2012) Online advertenties: de invloed van persoonlijke relevantie in online advertenties op de attitude van websitebezoekers.

Kumar, Mira (2024) Beyond The Meeting Room: A Qualitative Study on Employee Perceptions and Experiences in Team Meet-ings and What They Tell Us.

Kusse, Daniël C. (2013) Forced pre-roll video-advertising - Length, control, emotional appeal and contextual overlap of pre-roll video-ads on perceived intrusiveness, attitudes and skipping.

Kuster, E.N. (2017) Social influencers : examining source credibility and homophily on Instagram.

Kusters, Freek (2010) Pas op, dat apparaat weet wat ik wil! De rol van dispositioneel wantrouwen bij ubiquitous computing ervaringen.

Kusumadewi, Margareta Citra (2013) “Have you checked in?” : understanding the factors that predict the usage pattern of location-sharing applications among young Indonesian users.

Kwadijk, Y.I. (2019) On who can the animals count? : the influence of endorsers and charity appeals on donation intention and brand trust: in the context of animal welfare organisations.

Kücking, S. (2011) Internationalisation and the Integration of International Students at the University of Twente.

LEI, X. (2017) Effects of online reviews and waiting time on customers’ repurchase intention : beyond objective time measures.

Laar, E. van (2015) Organizations in control: being proactive means being trustworthy : examining the combination of crisis timing, pre-crisis reputation and crisis type on customers' judgement of an organization.

Laar, Estelle van (2019) Facts and stories : the effects of a two-sided corporate story on internal and external stakeholders.

Laar, Matthijs van (2011) Facebook als vriendschapkatalysator: effecten van Facebookgebruik op het sociale leven.

Laat, Joey de (2010) De rol van stimulatie en muziektempo op ongepland aankoopgedrag: Hoe sterk zijn we?

Laboyrie, M.P.J. (2007) Hoe (goed) werkt het e-consult met de psychiater? : een onderzoek naar het verloop van het e-consult met de psychiater en het oordeel van de gebruikers over dit e-consult.

Lagraauw, D.M. (2019) A multisensory wine tasting experience : the influence of (in)congruent room design on taste perception and liking.

Lansink, J.C (2019) The (m)intensity of verticality : what is the effect of verticality and longitudinality in packaging on consumer responses?

Lantink, A.E. (2007) FC Twente, meer dan een voetbalclub : een onderzoek naar de waardering van de lezers van het businessblad FCT Magazine en het supportersblad FC Twente Inside.

Lanznaster, Tobias (2021) Nudging honesty in online dating : The effect of salient surveillance, descriptive norm, and moral reminding on self-presentation accuracy in online dating profiles.

Last, I. (2006) Patiëntenorganisaties en zorgstandaards : een onderzoek naar de rol en houding van patiëntenorganisaties in de dynamische ontwikkeling en structurele verbetering van zorgstandaards voor chronisch zieken.

Laun, Robert L. (2012) The third half - Effects of sport sponsoring and participation in sport on adolescent alcohol consumption: A longitudinal European study.

Layik, Sheena (2022) The Influence of Social Media on Reducing Meat Consumption: Using the Right Source, Message Valence, and Information Presentation to Influence the Reduction of Meat Consumption and Lead to Social Media Engagement.

Lazeron, N. (2012) Doing good by innovating well : een kwalitatieve zoektocht naar de Groene Tulp.

Le Noble, M.A. (2023) A central place, but not center stage : Exploring the effect of organizational culture on innovation implementation in rehabilitation care.

Leeuwen, D. van (2006) Het spotlight effect & consumentengedrag: de invloed van merken en producten op de overschatting van aandacht en beoordeling door anderen.

Leeuwen, Jarno Christiaan (Rico) (2014) The leadership game : the effect of vertical versus shared leadership on team performance, group development and engagement.

Leeuwen, S.W.M. van (2006) Making sense of experiences: sensemaking processes following critical communication events.

Lehbrink, C.H. (2017) Chewing gum packaging: Feel how intense it tastes! : the influence of tactile packaging features and typeface color of product claim consumer responses The influence of tactile packaging features and typeface color of product claim on consumer responses.

Lehbrink, Malin (2022) Female Politicians in the News Media : a content analysis of German newspapers reporting on Annalena Baerbock’s chancellor candidacy.

Leijstra, E. (2008) Onderzoek naar de informatiebehoeften van Nederlandse en Duitse en Nederlandse MRSA-dragers en de vervulling ervan door de MRSA-net website.

Lems, Merte Tiny (2024) Tone and image harmony: The effect of message tone and image choice in CSR communication on Instagram on consumers’ purchase intention and the moderating effect of CSR interest.

Lenderink, K.M.H. (2012) Marketingcommunicatie van ziekenhuizen - Een onderzoek naar de invloed van type inhoud, type aandoening en evidentietype op de houding en keuze-intentie van patiënten.

Lenderink, Wieke (2016) Talk the talk, walk the walk : the relationship between brand management and brand promise delivery.

Lenferink, M.J.M. (2011) Netwerken in het MKB: Persoonlijk Twents Het bouwen, onderhouden en gebruiken van netwerkrelaties.

Lentferink, L.R.M. (2018) The effects of CSR fit and message framing in times of a corporate crisis.

Lentfert, A.I.M. (2021) Music on, earplugs in!

Leonhart, Bodil (2022) Empowering the Energy Transition: Linking Transition Studies to Drivers and Barriers of Individual Sustainable Energy Behavior.

Lestari, Pudja (2022) In Search of a Scapegoat: Exploring the Role of Framing and Emotions in Multi-Actor Crisis.

Leufkens, J.M. (2012) Tackling food for neophobia : investigation of a mixed slogan approach to facilitate the introduction of unknown food products.

Leufkens, Jean-Marie (2012) Tackling food neophobia - Investigation of a mixed slogan approach to facilitate the introduction of unknown food products.

Leur, Erik van (2006) Flexibilisering van basisonderwijs met een ELO : een implementatieplan van Elektronische Leeromgevingen in het basisonderwijs.

Leushuis, Robin (2012) Continuous donation to and trust in a charitable organization. Model testing in the United States and the Netherlands.

Levert, K.A.D. (2018) Congatulations! You have a match! : How (in)congruence between the type of endorser and type of product, along with innovativeness of the consumer, affects a consumer's purchase intention, the endorser personality evaluation and product personality evaluation.

Leyton Escobar, M. (2013) The key is not to forget to be awesome: an analysis of the use of narratives as tools for channeling participation in online communities.

Li, Jingya (2016) Cultural Differences in the Use of Instant Messaging Applications: Cross-Cultural Case Study of China and the Netherlands.

Li, Qian (2015) Cultural differences in technical instructions : a cross-cultural comparison of the use of differently structured manual.

Li, Ziwei (2018) Co-branding with mobile games in China : how fantasy figures function as marketing tools.

Liang, Wei (2021) Ready for Livestream E-commerce? : The Effects of Peer Cues and Communication Immediacy on Purchase Intentions : A Cross-cultural Study in the Netherlands and China.

Lidwyanthi, Chariskha (2019) Let's Find The Mooo - tives for Buying Dairy! : The Factors Influencing the Intention to Purchase Organic Dairy Products among Indonesian University Students in The Netherlands.

Liferenko, Ekaterina (2019) Multiple vs single Instagram brand endorsers : engagement, brand attitude and purchase intention among millenials.

Likoglu, H. (2008) De beeldvorming van de Nederlandse politiek in de buitenlandse media en de bijdrage van Geert Wilders op deze beeldvorming.

Limaheluw, C. (2020) The role of buttons in the conversational interface of buttons: An experiment about the influence of buttons on the customer experience, brand attitude and brand trust by using chatbots.

Lindeman, A.H. (2008) Een eerste stap richting individuele relatiemarketing! : een onderzoek naar de determinanten van relatiemarketing en het verkrijgen van loyale klanten in een business-to-business context.

Lindemeier, Lena (2016) Factors influencing risk perceptions and download intention in the context of mobile apps.

Linden, A.J.M. van der (2008) A Cover Story : de invloed van een cover op de waardering en aankoopintentie van tijdschriften onder tweens.

Linden, S.A. van der (2008) Voor je het weet een nieuw product aangeschaft? : een drieweg interactie van de Disrupt-Then-Reframe techniek, Prior knowledge en Need For Cognitive Closure op Compliance.

Lindenthal, L.P.N. (2018) Do students meet their expectations? : A comparative analysis of employees' expectations, students' self-reported digital skills and their predictors.

Linthorst, Ji Sook Maureen Lee (2010) HIV/Aids-preventie in Zuid-Korea: Een onderzoek naar de rol van HIV/Aids-gerelateerde stigmatisering en cognitieve determinanten ten aanzien van intentie tot condoomgebruik.

Lisa, L. (2019) The implementation of national complaint management online system in Indonesia: Factors influencing the support and/or resistance towards innovation.

Lith, Rianne van (2015) Communicating health through package color and material : the influence of color and material of food packaging on perceived product healthfulness.

Liu, Qunying (2018) The influence of Filial Piety and Parents’ Involvement in Chinese families’ overseas education decision making.

Liu, Y. (2018) Are you emotionally connected? : The effect of image valence and empathy in charitable advertising in animal welfare on viewer responses.

Loenen, I. van (2005) Consumentgericht bouwen.

Loeven, J.M. (2005) Als je plat kunt praten, moet je het niet laten: Onderzoek naar de mogelijke meerwaarde van het gebruik van streektaal in de zorg.

Lof, N.C.B. van der (2013) Co-creation: obtaining an advantage through the involvement of consumers. A study providing insights in the effects of co-creation in new product development on consumer perceptions of brands and products.

Loggem, B.E. van (2007) Paper-based Support for Computer-Mediated Activity: a cognitive task analysis.

Lohmann, C.A.M. (2018) As long as they play, they are happy : The Effect of Gamification and Emotional Framing on the Overall Satisfaction of Waiting at a Dentist.

Lohmann, Maximilian (2016) Corporate reputation in the digital age : a systematic comparison of antecedents and consequences for multi-channel retailers and pure-players.

Lohrer, V. (2013) When honesty is the best policy: the effect of combined motives and information source in CSR communication.

Lohuis, A.M. (2008) The communicative ins-and-outs of core values : a qualitative analysis of the communication process of ‘innovation’ as a core value in organizations.

Lohuis, A.T. (2015) Reading the signs : the effects of visual background cues on product experience in online shopping environments.

Lokhorst, M. (2008) Dienstverlening en het kerndepartement van het Ministerie van Binnenlandse Zaken en Koninkrijksrelaties.

Loock, Caroline (2012) Using scent and music in a waiting room to positively influence patients'healthcare experience - A field experiment in a plastic surgery practice.

Loode, Amber (2021) Virtual Meetings: Examining Presence on Group Communication Quality, Performance and Satisfaction in Communication Environments.

Looij, Antoni (2011) Wie ben ik op mijn werk? Een kwalitatieve studie naar de werkidentiteit van thuiszorgmedewerksters.

Loorbach, N.R. (2002) Gebruiksaanwijzingen: technisch of motiverend? Een onderzoek naar effecten van het uitgangspunt in een gebruiksaanwijzing.

Loos, Bouke de (2010) Online communicatie: Wie ben ik als non-profit organisatie in een interactieve online omgeving?

Lopatina, Veronika (2023) Using awe in the design of an architectural company's website to elicit emotional responses from users.

Lorenz, Johannes G. (2010) Corporate Brand Management: Aligning Core Values, Strategic Vision, Corporate Culture and Image.

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Owusu-Agyeman, Yaw (2006) Government access-policies on polytechnic education in Ghana : the relevance for cape-coast polytechnic.

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Peeters Weem, Bart (2011) Geluk in de praktijk; een verkenning van het gebruik van concepten als geluk (happiness) in Nederlandse welzijnsprojecten.

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Peters, Hilde (2010) Een onderzoek naar de integrale aanpak van overgewicht bij kinderen: De EPODE methode in de praktijk in Twente.

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Peters, Marie-Luise (2016) Feeling natural: The influence of tactile characteristics and sensory presentation of food packaging on consumers’ perceived naturalness.

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Pieloor, Heleen (2022) Barriers and Drivers for Businesses to Adopt Rooftop Solar Power Systems : a qualitative research among businesses with, and without, rooftop-PV.

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Pieterse, Remco (2022) A framework to increase intention to invest in sustainable heating among Dutch homeowners.

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Post, Jordy (2020) WAR with the VAR : The effects of time dissonance, bias, information overload, enjoyment and frustration on the acceptance of the Video Assistant Referee (VAR) in football.

Postma, Pleun (2023) Climate activism is here to stay : The effect of type of environmental protests, and the influence of antecedents on the Dutch publics’ view of Extinction Rebellion.

Postma, Sanne (2015) The added value of a relational map technique compared to traditional interviews: An explanatory study.

Potasse, Britt (2010) Control it, before it controls you! Een onderzoek naar de invloed van stimulerende winkelomgevingen (in-store cues) op de zelfcontrole en het impulsieve aankoopgedrag van consumenten.

Pothof, S.J. (2011) Work meaning and identity of volunteers A study to explore motivation, work meaning and identities of volunteers in South-India.

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Pott, M.W. (2023) Designing the health data communication in menstruation tracking applications : users’ challenges and the role of design in the visualization of health data.

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Preckeler, Jonas (2019) "Paid partnership with...": the effect of advertising disclosures on the followers' behaviour with regard to an influencer on Instagram.

Prenger, A.H. (2016) Effect of rotating virtual product presentation on purchase intention in online stores.

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Pruijsen, M. (2008) Lighting the Lotus : investigating the influence of brand knowledge and corporate image on the buying behavior of consumers on the Vietnamese lighting market.

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Pu, Leiying (2019) Co-design approach : a collective design method for improving working efficiency and satisfaction in user support design processes : an empirical study based on three comparison groups simulating a real-world quick start guide design process.

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Putri, Minanti (2023) Human Rights Perspective with Culture, Religion, and Power Relations Influence on Digital Activism Exploring Double-Marginalized Organization Movements in Multilayered Digital Media Landscape in Indonesia.

Puylaert, E.A.M. (2009) MRSA online : een evaluatie door verpleegkundigen : hoe de huidige online informatievoorziening omtrent MRSA gebruikt en gewaardeerd wordt door verpleegkundigen en hoe de website van MRSA-net daar beter op kan worden afgestemd.

Pérez Nijhuis, J. (2016) To queue or not to queue A study on minimizing balking in movie theatres.

Qiu, M. (2017) No Picture No Truth? : the influence of review format and review valence on Chinese consumers’ purchase intention.

Quekel, Merel (2016) Sweets in my beat, sugar for my money? : The effects of high-pitched background music on consumers’ choice of sweet food products.

Quiroz Ramos, V.G. (2015) Change of Perception. A study on cultural views’ adjustment of non-EU international students in the Netherlands.

Raanhuis, J.H.W. (2021) Meat on the menu? : Digital nudging towards sustainable consumption.

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Rademaker, M. (2021) “Go sugar-free?” : the influence of online nudging on healthier food choices.

Rahmatika, Reaza (2022) How to stay relevant: A qualitative study on exploring ICT professionals' identity and their sensemaking on the need for continuous development of digital skills.

Rahmawati, Indriani (2014) Social media, politics, and young adults : the impact of social media use on young adults’ political efficacy, political knowledge, and political participation towards 2014 Indonesia general election.

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Raunio, Katja (2021) Chatbot anthropomorphism : Adoption and acceptance in customer service.

Ree, Ilse van (2023) Access versus ownership : A study into the factors that influence the intention to rent or purchase frequently and infrequently used consumer products.

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Reeder, S.J. (2007) (s)Ken je netwerk : de reflectiescan voor een strategisch marketing netwerk voor kleine ondernemers.

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Regt, I. de (2009) Sensational news reporting and its effect on corporate reputation: harming the innocent!

Reijden, M.S.E. van der (2007) Interpersoonlijke Massamediale Communicatie - Een Contradictio in Terminis?

Reijmerink, C.M. (2022) The Influence of Relatability and Playfulness in TikTok Advertisements on Video Engagement, Product Quality, and Purchase Interest.

Reijnen, I. (2009) Evaluation of the Psychological eifects of an Intensive follow-up program ‘from a distance’ as compared to care as usual in colorectal cancer patients.

Reimert, N.B. (2006) Overvecht in beweging : ontwikkeling en evaluatie van een website voor intermediairs in de wijk Overvecht.

Reinders, J.W. (2015) Creating an attractive employer brand in the blogosphere : the influence of the source and message valence on online perceived organizational attractiveness.

Reis, Raquel (2021) The influence of CSR initiatives on organisational identification : a case study with Kraft Heinz.

Rekenji, Marina (2010) “Are they ‘talking’ to us?” Een onderzoek naar de vorm en tekstassociaties bij verpakkingen.

Remberg, J.E. (2015) The diverse effects of nutrition claims on highly and low tempting food products : healthiness as a USP.

Remmerden, L. (2021) Breathe in, breathe out : examining the role of nature within VR meditations to reduce anxiety in university students.

Ren, Luyao (2021) How live stream shopping influences brand loyalty on Taobao Live: A perspective of parasocial interaction : the effects of affective commitment, real-time interactivity, visual complexity, live streamer type.

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Rensner, F.J. (2017) Making your own choices? : an investigation of the influence of horizontal price presentation order, star-ratings & product type on average revenue in online web-shop environments.

Resendez, Valeria (2020) A very formal agent : how culture , mode of dressing and linguistic style influence the perceptions toward an Embodied Conversational Agent?

Rest, F.F.B. van der (2015) Vendors putting their scratch cards on the table : factors influencing vendors' compliance behavior.

Reukers, Sanne (2020) Do user opinions matter? : The contribution of user feedback in instructional video design.

Reuvekamp, Yorick (2016) The effects of nature on creative performance : measuring the effects of fascinating nature and nature sound on creative performance.

Riana, Annisa Putri (2020) Factors that influence persuasion knowledge and enjoyment (Analyzing the effect of perceived narrative ongruity, brand familiarity, and product Experience on persuasion knowledge and enjoyment in branded content on Youtube).

Riana, Annisa Putri (2020) Factors that Influence Persuasion Knowledge and Enjoyment (Analyzing the Effect of Perceived Narrative Congruity, Brand Familiarity, and Product Experience on Persuasion Knowledge and Enjoyment in Branded Content on Youtube).

Ribbers, J. (2016) I spy, I spy with my little eye : A research about the effects of watching eyes on pre-swim shower behaviour.

Ridder, A. (2008) The influence of percieved social norms on entrepreneurial intentions.

Ridder, Michel (2020) Trust in news media in a post-truth era : a study into the difference between online and offline news media among younger and older people.

Riel, R. van (2015) The effect of motivational orientation on work meaning.

Riesen, S.A.N. van (2012) Food placement : the effects of unhealthy food in sitcoms and commercials on the desire for food.

Riesenbeck, J. (2016) HUMAN-LIKE PRODUCTS : The Effect of 'Facial' Expressions of Different Product Types on Overall Impression and the Need to Build Up Relationship.

Riethmann, L.M. (2021) Customer is king (?): a qualitative study categorizing service workers’ role,customer types and (dysfunctional) customer behaviour in mutual encounters in German grocery stores during the COVID-19 pandemic.

Rietman, Margot (2010) Een vergelijking tussen het interview en de taakdemonstratie Het vergaren van gebruikersbehoeften tijdens het informatiezoekproces, ten behoeve van websites met arbeidsmarktinformatie.

Rietmann, A. (2015) How much information is enough?! : how differenct amounts of product information regarding products' sustainability influence consumers' purchase intention in online shops.

Rijdt, MSc Jasper te (2019) “Fake it till you make it” : An experiment of fake news perception by use of experts and support.

Rikkerink, W.J. (2008) Gemeenten en MultiChanneling : onderzoek naar de ervaringen, percepties en visies van gemeenten rondom MultiChanneling.

Rikkink, I.A.S. (2014) The Game of balancing leadership behaviors : a qualitative study to disclose how leaders tailor leadership styles to be effective leaders in different kinds of situations.

Robin, Lisa-Marie (2017) From 2D visual simulation to 3D virtual reality : a controlled study over the effects of virtual reality on telepresence, temporal dissociation and game experience.

Rockler, Harmen (2019) Effects of logo element congruence on brand traits and evaluations.

Rodenburg, C.D. (2013) Home safely after a night out.

Rodermond, Daniel (2006) Effect of traffic light food labels on consumers’ food expectations and purchase intentions.

Roefs, Maaike M. (2011) The science-media interaction in health care: Opinions of scientists and science journalists on participation in science communication activities.

Roelofs, L.E. (2022) Non-alcoholic specialty beer. The Virgin Blonde : a study on the effects of design choices for non-alcoholic specialty beer on the taste perception and the purchase intention of the product.

Roelofs, Pam (2012) Perceptie van geotechnische risico's en communicatie - Een interviewstudie naar de perceptie van interne en externe stakeholders omtrent de communicatie over geotechnische risico’s bij een bouw-en infraproject.

Roelofsen, E.G. (2020) Old school or new school? : exploring the effect of gamification elements within an Augmented Reality application on students’ motivation when performing an assembly task.

Roelofsen, Joyce (2019) The importance of the culture and climate of an organization : a research into age limit compliance when selling Dutch lottery games of chance.

Roestenberg, L.J.M. (2008) Het risico in communicatie : een onderzoek naar de status van risicocommunicatie in de provincies Brabant en Zeeland.

Rohrmann, Rafael Sebastian (2016) Targeting Silver Surfer : E-Shopping 2.0: factors that support or impede the participation of Silver Surfer.

Roos, M.C.J. (2020) To what extent do the elements character and conflict in brand stories influence brand perception and contribute to purchase intention?

Roost, B.G.B.H.M. (2013) Touching a product: essential or expendable? Replicating haptic product exploration via other senses.

Rootselaar, S. van (2008) Wat is de beste commercial?: een onderzoek naar het effect van pace op information load, EPA, herinnering en herkenning.

Rorink, J.M.H. (2018) Vertical limits : The effects of Verticality Cues and a Quality claim on Consumer Responses to Coffee ad-displays.

Ros, M. (2016) The effects of ratio of reviews and product type.

Rosenstiel, Lara von (2019) Linking leadership and crisis management : the role of leadership in organisational crises in relation to communication technology and crisis type, and its effects on consumer’s trust, attitude, emotions, and intention to boycott an organisation.

Rossing, C. (2012) Is sharing caring? The value of social media interaction patterns for online news services.

Rossing, Julian (2023) The disinformation landscape of the future : a qualitative perspective.

Rotgers, G. (2006) De werkelijkheid onder ogen zien.

Roth, Vivian Alexandra (2016) First, Second, Third...Sold! : factors influencing the purchase intention at auctions.

Rottink, E.S. (2017) Do what you love or love what you do? : The perception of Millennials on work meaning and engagement.

Rozemuller, Jacomine (2010) Beleef de woonomgeving! De invloed van identificatie op tevredenheid met de woning en woonomgeving.

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Ruiter, R.S. de (2019) Dynamism and congruency : A study on the effects of dynamism and congruency on consumer attitude and recall.

Ruiter, Renate de (2013) Effect of color in bank environments when being in high risk or low risk situations.

Ruiterkamp, L. (2013) Electronic word-of-mouth.

Ruizendaal, Rutger (2017) The potential of deep learning in marketing : insights from predicting conversion with deep learning.

Rump, S. (2015) How spatial and auditory confinement evokes the consumer's need for variety : the influence of environmental and personal factors on product choice.

Russchen, N. (2019) Appreciative Interviews as a strength oriented reflection tool for and by middle managers in organizational change.

Rusu, A.C. (2023) Attitudes regarding the transition towards sustainable heat of general public in the Netherlands.

Rutjes, J.A.J. (2013) Expectations and Human-Robot Interaction. The influence of robot expectations on personality attribution, impressions and anthropomorphism.

Ruumpol, J.G. (2014) In the eye of the consumer : the influence of package shape and package color on perceived product healthfulness.

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Röhr, Jeanine (2023) What’s in your Cart? : Exploring the effects of awe on sustainable consumption within an online shopping environment.

Rüsel, J.T. (2017) Bringing Civility Back to Internet-Based Political Discourse on Twitter Research into the Determinants of Uncivil Behavior During Online Political Discourse.

STEINIGER, L. (2016) Hate or Forgiveness: How Do Online Firestorms Impact Brand Attitude.

Saan, Daniëlle (2011) Introducing the Delphi Screener: Understanding the intention to use a self-sampling method for cervical screening among Italian women according to the Health Belief Model.

Saliba, David (2011) De reputatie van financiële bijsluiters - De invloed van gepercipieerd belang en eenduidigheid op de attitude, koopintentie en vertrouwen ten aanzien van banken en hun producten.

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Sanders, E.M. (2010) Trends in contextual variables of the use of business improvement approaches in Dutch hospitals.

Sanders, Esther (2011) En hoe zit het met de risico's in kwaliteit van zorg? Onderzoek naar de waardering van de publicatie ‘Het resultaat telt ziekenhuizen’ en de relatie van die waardering met de intentie tot risicomanagement.

Sanders, Robbert-Jan (2013) Het effect van stemadviesapplicaties op de impliciete en expliciete politieke attitude.

Sanderse, H. (2007) Iedereen kan meedoen in de wijk : tussen feit en fictie.

Saraswat, Shrey (2019) Understanding user motivation for Augmented Reality applications on smartphones.

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Sasikumar, Hrishikesh (2022) Lost in Translation : How Linguistic Diversity among Indians in the UAE shapes Organizational Life.

Sasse, Vanessa (2023) Understanding the Dynamics of Online Gift-Giving Behaviour : An Exploratory Study.

Scheepens, M. (2017) How to learn basic computer skills to 75+ seniors : what helps best: an error guided or an error free instructional video?

Scheerder, A. (2015) The effects of corporate information versus corporate storief with confilcts and characters on the appreciation of organizations.

Scheperkeuter, H.R. (2007) Regionaal nieuws : over goede buren en verre vrienden : een onderzoek onder abonnees van Dagblad van het Noorden naar de interesse in regionaal nieuws en de rol die de reikwijdte van de interesse en het onderwerp hierbij spelen.

Scheuten, D. (2005) Merkontwikkeling. De ontwikkeling van de quickscan.

Schie, E. van (2006) Onderzoek naar de meest effectieve methode voor werving van bedrijven voor deelname aan internationale handelsmissies van de EVD.

Schiefelbein, Korinna (2012) Using the right CSR communication strategy: The impact on consumer attitude and behavior.

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Schijndel, H.M. van (2006) Leefbare wijken door doeltreffende samenwerking.

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Schippers, S. (2009) Gooi dit onderzoek niet in een la! : een kwalitatief onderzoek naar de toepassing van publieksonderzoeken in beleid en communicatie bij het ministerie van Buitenlandse Zaken.

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Schmalöer, A. (2015) First steps towards measuring social capital in online social media networks : a design approach using online social media networks of LinkedIn and Twitter.

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Schoenmakers, Laura H.G. (2010) Informatie op een overheidswebsite De relaties tussen informatiebehoeften van gebruikers, gebruiksgemak en de ordening van informatie Onderzoek naar de website van Waterschap Rivierenland.

Scholte Lubberink, Martijn (2013) Sound in different environments ; Sound levels and sound perception in dutch cinemas and the effect of warning messages.

Scholten, J.D.F. (2019) Online behavioral advertising: Lucrative or creepy? An experimental study into the effects of level of personalization, data source creepiness and information disclosure on online behavioral advertising effectiveness.

Scholtus, L.W. (2009) Digitale hulpmiddelen voor jongeren met reuma : een pilot-studie naar de website www.jong-en-reuma.nl en het digitale reumaportaal.

Schonewille, Marleen (2019) A bittersweet taste : the effects of visual and tactile stimuli on the sweetness, bitterness and hedonic taste perception as well as the perceived healthfulness and overall product liking of soft drinks.

Schoonbrood, J.M.J. (2016) Shaping designs : Effects of the graphic design of packaging sales promotion shapes and products’ packaging shapes on customers’ expectations, pre-purchase attitude and purchase intention.

Schoot, J.M. (2022) Youth's participation in online support forums on Reddit, and the influence it has on the communion and agency identity development processes.

Schouwstra, M. (2016) Social media interaction between teachers and pupils: Exploring opportunities and challenges in elementary school contexts.

Schrauwen, Tiffany (2011) Putting experience marketing to the test: the influence of the type of experience and environment on brand personality, brand attitude and brand activation.

Schreur, M.A.C. (2009) Invloed van referentiegroepen op de consument socialisatie van kinderen : een systematic review.

Schrier, Annette (2006) Bomen verbinden : het ontwerp van een kwartetspel over ¿Bomen en hun kenmerken¿.

Schrijver, M. (2013) Retail ready packaging and the importance of design.

Schuler, Miriam (2016) Implications of constant connectivity : exploring characteristics of a constantly connected lifestyle and how individuals negotiate its boundaries.

Schumacher, B. (2016) Towards Enterprise 2.0 - an explorative study on organisational readiness for change regarding the adoption of enterprise social software.

Schumacher, Lisa (2019) Video Chat as Sales Channel for Telecommunication Service : a quantitative analysis of success factors using the example of a German telecommunication service provider.

Schuring, M.M.G. (2007) Een hoge taalintensiteit, trekt dat uw aandacht? : een onderzoek naar het verband tussen taalintensiteit en het trekken van aandacht in een digitale nieuwsbrief.

Schurink, Elise (2019) The role of perceived social presence in online shopping : The effects of chatbot appearance on perceived social presence, satisfaction and purchase intention.

Schut, A.M.H. (2007) Onderzoek naar een e-learningprogramma over stoppen-met-roken-advisering en –begeleiding voor longartsen (in opleiding.

Schutrups, N.J.M.M (2018) Communicating through a congruent multisensory packaging design.

Schwarte, T.M. (2017) The impact of country-of-origin, familiarity and nature of access on the perception of trust, risk and intention to download a running app.

Schwarz, Swetlana (2011) The effects of 3D visualizations and Desire for Control in changing consumer´s behavioral intentions.

Schwieren, Julian (2023) Virtual Architects: An exploratory field study into the acceptance of Virtual Agents in an Architecture Startup.

Schwieters, M.V. (2021) "From a different point of view" An exploration on the generational perceptions of different generation employees and the consequences of this.

Schäper, M.P. (2017) Warm hands warm thoughts? : Substitutability of physical warmth as a trigger for interpersonal warmth.

Schütten, M. (2009) E-government in municipalities : the relationship between organizational culture, need for closure and commitment to change.

Segers, R.M. (2015) The effects of positive and negative deterrent and preventive anti-piracy messages on movie piracy attitudes and intentions : an examination of moderating factors.

Seidakmatova, Aidai (2012) How long does it take to fill up a one-liter jar? Effects of Sound and Vision on Perception of Running Water.

Seijdel, C.T. (2018) Managing corporate social responsibility (CSR) together : the effect of stakeholder participation and third-party endorsements on the effectiveness of CSR initiatives.

Seliger, L. (2020) Personal consumer environment : the consumer in control of his digital footprints.

Shchytko, Yulia (2018) Making the time shorter : How Temporal and Distractor Cues Affect the Perceived Waiting Time in Online Environment.

Sie, H.G. (2011) In The Eye Of The Beholder The Effects of Authenticity Cues on Purchase Intention and Overall Brand Rating, depending on Desire for Control.

Siebold, A. (2009) The influence of degraded stimuli on audio-visual integration.

Siehl, D.P.H. (2007) Invulling en evaluatie van de website www.ReumaCentrumTwente.nl.

Siepel, Janique G.M. (2017) A fresh look at train station cleanliness : Effects of litter on the floor and graffiti on attention and cleanliness perception.

Sieverink, F. (2012) A hospital-based interactive health communication application for patients with gastrointestinal diseases : preferences for content and predictive factors.

Sikkelerus, Mascha van (2006) Een gekleurde bril : de invloed van contexteffecten bij de beoordeling van servicekwaliteit.

Sikkema, B. (2008) Who will be your next celebrity endorser?

Silven, C.E.H.M. (2023) Listen carefully : An experimental study into the effects of source type, source age, and message valence in social marketing advertisements on young adults’ attitudes and behavioral intentions toward wearing hearing protection.

Simons, T.N. (2017) The amazing study! The effect of puffery in advertisement claims on perceived credibility, perceived truthfulness, attitude, and purchase intentions of Dutch and American consumers.

Sinaga, M (2019) Adoption of IoT at home in Indonesia.

Sinaga, T.R.P (2022) The mind of our future leaders : how do Indonesian girls who have participated in #GirlsTakeOver leadership programs perceive youth leadership.

Siouti, Marianna (2016) Social media use by SMEs in Greece : a uses and gratifications approach.

Skupin, Karina (2017) The impact of advertising appeals on consumers' perception of an ad in the context of technical products.

Slager, Esmée (2023) Unravelling the adoption of neuromarketing techniques in marketing organisations : insight from (neuro)marketing professionals.

Slamet, Rizqia Faradiba (2019) Celebrity entrepreneurs vs social media influencers : an analysis of the interplay of endorser type and e-WOM valence on consumers’ purchase intention.

Sleeking, E.L.R. (2022) Middle managers and the M&A process : multiple case studies.

Slot, Sanne van 't (2017) Creating interaction in the online political sphere: Which Twitter content triggers response?

Sluman, Daniël R. (2021) Why Do We Watch? : A Mixed-Method Study on Live-Stream Consumption.

Slütter, Daan (2011) Word of mouth: Een onderzoek naar de invloed van het doen van een aanbeveling op de intrinsieke motivatie van de zender en de invloed van tie strength als moderator.

Smedema, I. (2016) Sales promotions and point of sales materials, does it work of not? : To what extent does advertising on the shopping floor influence the (negative) effects of sales promotions on customer brand equity?

Smeenk, J.G. (2021) Emergent practices of working from home for leadership.

Smid, L.M. (2006) Geen crisis zonder kader. De ontwikkeling van een toetsingskader voor de crisiscommunicatie in Flevoland.

Smienk, R.M. (2011) Wil jij bij ons komen werken? De invloed van interactieve website elementen op de intentie om te solliciteren.

Smink, Hugo (2013) Combining source trustworthiness with message credibility. Are you being persuaded?

Smit, T (2019) A picture says more than a thousand words: The influence of congruence within visual brand identity on brand preference.

Smit, Tamara (2019) A picture says more than a thousand words : the influence of congruence in Visual Brand identity on Brand Preferences.

Smitskamp, T.H. (2008) Ouder worden in de Mollenbuurt.

Smulders, B. (2020) Electronic participation in Dutch municipalities : a cross-sectional study into the use of web 2.0 by Dutch municipalities and the citizens’ behavioural intention to e-participate.

Sniekers, R.C. (2016) International cooperation of emergency services : limiting and facilitating factors between the Netherlands and Germany.

Snijders, H.J.F. (2010) De invloed van het gebruik van content marketing genres binnen social media op merkvertrouwen.

Snijders, K.J. (2024) Sentiment Dynamics in Search Engine Results: Unravelling the Influence on Polarisation.

Snip, Babiche (2011) Factors influencing the intention to donate to charity organizations: importance of trust.

Snip, D. (2022) Embrace website's warmth and sociability : a mixed methods research investigating the influence of social cues on a charity website on users’ perceived website socialness, experience of hospitality, perceived trustworthiness and attitudinal loyalty.

Soares Ferreira, S. (2017) Improving the usability of a mobile inquiry-based learning technology for children : a comparative study in the Netherlands and the Brazilian Amazon.

Solis Andrade, Lila G. (2016) Internet usage in an offline world - a study of the digital divide in Cuba.

Spanjaard, P.J.M. (2023) 'Not for me' : An exploratory research on the inclusivity and diversity of science communication and public engagement about artificial intelligence in the Netherlands.

Spijker, D. (2015) Storytelling : identifying the influence of story characteristics on the consumer attitude, purchase intention and consumer reputation in the fashion industry.

Spin, M. (2008) Beschermende baby's?! : een evolutionair psychologische kijk op de relatie tussen baby's en beschermingsgerelateerd gedrag.

Spoler, E. (2014) Work together, learn together : a study into the processes that contribute to dynamic team learning of healthcare teams in a solution-focused context.

Spoler, H. (2016) Please, can I have your attention? An experimental study of the influence of response expectations, interruption frequency and interruption complexity on the level of workplace telepressure and negative emotions experienced by employees.

Spoler, Ronald (2014) The influence of environmental elements in a cinema movie auditorium during pre-show advertisements : an investigation of the influence of lighting illumination and sound level on the level of recall and recognition of cinema advertisements.

Spoor, D.M. (2006) Mediumvoorkeur en mediumgebruik van senioren.

Sprakel, I.J. (2008) Binding belangrijk? : een onderzoek naar de binding tussen studenten en Twente en de invloed van binding op migratie.

Staal, F.J. (2015) Cybercrime and the impact on banks' frontline service employees : a qualitative study towards the impact of cybercrime on the experiences, concerns and actions taken by Frontline Service Employees within the banking sector.

Stan, A.M. (2020) Talking with chatbots : the influence of visual appearance and conversational style of text-based chatbots on UX and future interaction intention.

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Stapper, Birthe (2011) De ideale verhouding…? De invloed van system justification op de aankoopintentie van Fair Trade producten.

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Vonk, Dorette J. (2006) De beveiligingscamera van de andere kant bekeken. Prosociaal gedrag: De invloed van de beveiligingscamera vanuit het oogpunt van een geïmpliceerde sociale aanwezigheid.

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Vrijkorte, S.A. (2016) Germany, a border too far? : Motivations and barriers of Dutch inhabitants of the border region for (not) becoming a cross-border commuter in Germany.

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Wagener, Helena (2024) Beautifully Green : Beauty Vloggers’ Assessments of Sustainable Cosmetic Products : A Qualitative Content Analysis.

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Wagenmans, A.C. (2008) Alcohol in de opvoeding : een kwalitatief onderzoek naar de alcoholspecifieke opvoeding van Nederlandse jongeren in de leeftijd van 10 t/m 15 jaar.

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Westerveld, Frank (2024) Navigating the Shadows: Analyzing Negotiation Strategies in Ransomware Incidents and their Impact on Outcome.

Westervoorde, P. (2020) Using customer interactions to understand the customer engagement value : a predictive study in the B2B insurance industry.

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Widiatmika, Keyza Pratama (2019) The lost family : the stories of Indonesian family conflicts and political messages in WhatsApp groups.

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Wiesner, Lars (2017) Fighting FoMO : a study on implications for solving the phenomenon of the Fear of Missing Out.

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Wijchgel, F.S. (2009) Wat beïnvloedt medewerkers in het nemen van verbeterinitiatief?

Wijk, Bas van (2021) How Virtual Reality Offers a Different Perspective: An Approach to Stimulate Connectedness by Eliciting Awe.

Wijk, M. van (2006) Zorgallocatie in het verzorgingshuis : huisarts versus verpleeghuisarts.

Wijk, S.J. van (2013) “Too thin is no longer in” : The influence of exposing ‘healthy vs. too thin’ models on body discrepancy, attitude and purchase intention.

Wijma, E.A. (2009) “Als ik aardig doe tegen jou, doe jij dan aardig tegen mij?” : een onderzoek naar de kracht van egodepletie en liking op compliance.

Wijnen, J.M.M. (2019) #InstaFamous: The Effect of Influencer Type and Brand Familiairity on Brand attitude and Corporate Reputation : The moderating roles of influencer fit and brand experience.

Wijst, I.A.M.B. van der (2007) Zorg om communicatie.

Wijtten, J.J. (2009) De digitale missie : onderzoek naar de inzet van digitale middelen voor arbeidsmarktcommunicatie door Defensie.

Wilde, Kirstin (2011) De invloed van demografische, psychologische en organisatorische ontwikkelingen op sport- en organisatiecommitment Een onderzoek naar de sport- en organisatiecommitment van leden van de sportverenigingen van de KNGU, in het licht van maatschappelijke ontwikkelingen.

Wilke, B. (2023) Are you being influenced? : The effect of human, virtual and AI influencers on purchase intention through Instagram.

Willecke, C. (2020) Impression management techniques of pharmaceutical companies on Instagram.

Willemsen, C.J. (2020) The taste of seasonal colors : the influence of seasonal color associations in product packaging on taste evaluation, hedonic evaluation and purchase intention of a seasonally themed hot beverage.

Willemsen, C.J. (2021) "Never waste a good crisis": COVID-19 crisis as a catalyst for energising government - citizen relationships : Analysing the influence of COVID-19 on the collaboration between local governments and citizens on renewable energy projects in the Netherlands.

Willemsma, T.A. (2014) Encouraging work group voice : exploring how interventions can contribute to developments in work group voice.

Willmann, M. (2021) Nature in the age of hectic life : how digital nature contact promotes restorative experiences.

Willoh, Alina Maria (2020) Let's have a drink, "my friend"! : The portrayal of alcohol-related posts through Dutch social media influencers on Instagram.

Wilmink, M.H. (2008) Invloedrijke factoren bij de realisatie van een toegankelijke overheidswebsite.

Wind, T.J.A. (2020) Ethics of the marketing communication of AI-based services.

Winden, C. van (2005) 3D-webintegratie: een survey en experimenteel onderzoek.

Wingerden, A.M. van (2009) The effect of information lay‐out on risk comprehension, risk perception, perceived reader friendliness and preference : the evidence map as a tool for risk communication.

Wingerden, K.A. van (2009) Hired or rejected : dependent on your social network site profile? : the influence of social network sites on the job application procedure.

Winter, G.C. (2017) Het sociale mediagebruik van MKB-ers : een verkennend onderzoek onder het midden- en kleinbedrijf naar de motieven van het sociale mediagebruik, het sociale mediagebruik en de gepercipieerde meerwaarde van sociale media bij het managen van de corporate reputatie.

Winters, Tineke (2017) Influential factors of desktop and mobile user experience.

Wissink, Kim (2014) The influence of internal communication on textual and organizational outcomes in a home care organization : an experimental research on the comparison of internal messaging based on source characteristics and the perspective used in the internal messages.

Witte, M. (2024) Behind the screens : the interplay of influencer types and controlling entities on perceived trust, consumer attitudes, and parasocial relationships.

Witte, P. de (2016) Exploratory study : use of instant messaging tactics to increase loyalty.

Wittendorp, R.H.J. (2017) Modeling the use of e-government services: The role of internet skills, support sources, gender, age, education, internet experience, employment rate and income.

Witting, M. (2006) Relations between organizational identity, identification and organizational objectives: An empirical study in municipalities.

Witvoet, N.N. (2019) E-reputation and its role in the overall evaluation of a company : A research into the dimensions of e-reputation and corporate reputation.

Wnent, S. (2016) #ProductPlacement on Instagram - the sponsored and fabricated eWOM : comparing product placement on Instagram and banner advertisement of a weight loss product.

Woerds, M.E. ter (2016) What are you looking for!?! : The influence of new media in farmers' decision making process regarding capital intensive goods.

Woestenberg, Maartje J.M. (2010) Mentoring voor zelfstandig ondernemers De rol van inlevingsvermogen en aanpassingsvermogen van de mentor binnen de mentor-mentee relatie voor zelfstandig ondernemers.

Woestenenk, Miriam (2011) The effect on appreciation by tailoring manuals to mental factors ; Will appreciation be enhanced when avance organizers, the level of chunking and document orientation are tailored to cognitive style, computer self-efficacy and need for cognition?

Woesthuis, R.M.S. (2011) Dutch Citizen Participation in Decision-Making: A Volunteer Perspective. Getting people involved.

Wojtun, M.N. (2024) Bringing Nature’s Touch to the Digital Context: Exploring the Impact of Biophilic Design on Sustainability Perceptions in Social Media Advertisements.

Wolbers, L.E. (2014) Product risk relieving : the effect of endorser type and gender on male and female consumer responses.

Wolde, R.W. ten (2008) De invloed van de Big Five persoonlijkheidskenmerken op waargenomen privacy bij proximity marketing via Bluetooth.

Wolf, Mariska de (2006) Sponsoren... waarom zou ik? Een onderzoek naar de benaderingsstrategie van musea om bedrijven te laten sponsoren.

Wolff, K. de (2009) Communicatieklimaat, tevredenheid en sociale innovatie : een onderzoek naar de wijze waarop communicatieklimaat en werknemerstevredenheid sociale innovatie in organisaties kunnen bevorderen.

Wolff, W.E.M. (2022) A trend or is the future of influencer marketing virtual? The effect of virtual influencers and sponsorship disclosure on purchase intention, brand trust, and consumer engagement.

Wolfslag, S. (2009) Style and simplicity : de invloed van design op de waargenomen complexiteit en de acceptatie van technologische producten onder consumenten.

Wolswinkel, H. (2006) Het corporate imago van PCM Uitgevers.

Wolterink, T.E. (2015) Strategies in Stakeholders' discussion on social media : developing a framework to analyze communication strategies on social media.

Wongsokario, Chayenne G.T. (2022) How can organizations encourage healthy actions and behaviors post-COVID? The exploring role of message valence and health authority on promoting behavior change and mental health awareness.

Woning, J. van der (2008) De invloed van kleur op het welzijn : wit versus blauw.

Wonink, V.E. (2017) Does it matter how close you are? A scenario-based experimental study about the effects of crisis proximity, crisis source and crisis framing on purchase intention, the willingness to forgive, trust and emotion.

Woolderink, N. (2022) Is hard seltzer considered as a new (un)healthy drinking alternative? An experimental study on the influence of female body illustration, position of nutrition facts, and outline colour saturation on the perceived healthiness, expected digestibility, expected natural taste, and purchase intention.

Wortel, C. (2014) Determinants of employees trust in their daily supervisors.

Wortelboer, Mick (2022) “Lil Miquela makes me feel uncomfortable, but I keep following her”: An interview study on motivations to engage with virtual influencers on social networking sites.

Woudstra, S. (2009) The availability of alcohol to minors in sport canteens : a study about the compliance with the alcohol licensing and catering act and the evaluation of an intervention in the canteens of amateur sports clubs in the Netherlands.

Wychgel, J. (2020) In-store advertising using augmented reality : the effectiveness of brand engagement through visual attention.

Wübbe, Julia (2013) You pay we live: Exploring the Factors that Drive Users’ Intention to Play Social Impact Games.

Xiao, Xiaoxin (2018) Cultural Differences and User Instructions: Will Minimalist Manuals Work for Chinese Users?

Xu, Jiaying (2019) Example based instructions in e-science : using principles and sub-goals to improve effectiveness and efficiency.

Xu, Tingting (2016) The Effect of Cultural Difference on the Perception of Online Ordering Website Design.

Xu, Yiyi (2018) Implication of spaciousness in marketing: Determining the influence of perceived spaciousness in printed advertisement on consumers’ response.

Yang, Bingying (2015) Official manuals vs commercial manuals : effects on expectations and user experience.

Yang, K. (2020) Online Behavioral Advertising: Why and how online customers respond to it? : An experimental study into the effects of personalized levels, rewards on click-through intentions towards ads between Chinese and Dutch.

Yang, Tsai Hsuan (2020) “This package looks heavier” : Effects of visual heaviness of package on consumers’ product expectation and evaluation.

Yang, Yumeng (2018) Are augmented reality instructions better? : Comparing the effects of AR instructions and paper instructions to guide an assembly task.

Yanik, Derya (2018) The effect of transparency and text quantity on food packages.

Yu, Y. (2015) The role a motivational agent plays : the effects of a co-learner agent and an expert agent.

ZANDBERGEN, Emiel (2017) The effects of too much choice and information in online dating website designs (Technological paradoxes in Marketing Communication).

Zaad, L.J. (2008) The influence of control on the acceptance of ambient intelligence by elderly : an explorative study.

Zaalen, J.M.A. van (2016) Experiencing the museum through visitors' eyes : a study into the influence of the museum experience on visitors' perceived brand image and loyalty.

Zahra, Salsabila Athaya (2021) Learning through screens: How gestures, facial expressions, and motivational statements influence foreign language learning experience online.

Zandbergen, J.C. (2019) Experiencing and managing nested tensions.

Zande, Judith van der (2013) Social media adds to knowledge sharing; Research into the motivations for using social media for work purposes and its influence on the degree of knowledge sharing.

Zander, C. (2022) Nutri-score : a qualitative approach to discussing perception and healthy lifestyle in nutrition labelling.

Zeeuw, Erik de (2012) Invloed van ontwerpelementen op vertrouwen in een online juridische dienstverlener.

Zengerink, B.A. (2009) De balans tussen een menselijke en een zakelijke gedachte : een onderzoek naar de organisatie-identiteit van De Twentse Zorgcentra.

Zey, A.S. (2022) The use of digital nudges on wearable devices for improving physical activity.

Zhang, Luyao (2016) What component content management systems do to technical documentation and technical communication: a qualitative study.

Zhang, Xi (2018) Exploring the privacy paradox in mobile app adoption : The roles of an app’s aesthetic quality and privacy threats.

Zhao, Yuwei (2019) Why am I responding to this advertisement?

Zhu, C. (2015) Re-examining cross-cultural user interface design indicators : an empirical study.

Ziehm, Catherine (2018) Communication of waiting times. The effects of progress bars on the perception of waiting time and uncertainty while waiting for a train.

Ziel, C.G.R. (2018) Improving physician-patient communication: Opportunities for Augmented Reality.

Ziel, J.M. van der (2015) Choosing alcohol locations through primarily non-alcoholic considerations : an investigation into the importance of physical, economic, social and legal availability to adolescents choosing commercial sources to obtain alcohol.

Zilstra, K.M. (2006) Het spotlight effect in marketingcontext : invloed van het spotlight effect op consumentengedrag.

Zoetman, T.S. (2015) Let’s give it a shot! Purchasing age restricted products as a minor, a lucky strike? : research into the determinants of vendors’ (non-)compliance with legal age restrictions on alcohol, tobacco and lottery products.

Zomer, C.J. (2023) The Balancing Act of Valuing Relatedness and Autonomy: A Qualitative Study among Young Professionals Entering the Hybrid Workforce.

Zomer, F.L. (2024) A man’s world? : Challenges, strategies and reflections on the role of gender and the role of organisations in leadership, by female leaders working in higher education.

Zomer, K.A.L. (2007) Gezonde samenwerking in de gezondheidsbevordering? Een onderzoek naar de ontwikkeling van een meetinstrument naar de kwaliteit van interorganisationele samenwerking.

Zomerdijk, Marije (2012) “To donate or not to donate – a question of frame and focus?”: een onderzoek naar de effecten van een regulatieve fit op het donatiegedrag van de consument.

Zoontjes, Arie (2015) Information seeking behaviour of professionals: a qualitative study.

Zouw, W. Van der (2016) Elucidation in the Asylum Seekers-debate: The Formation of Attitudes towards an Emergency Shelter for Asylum Seekers in the Netherlands.

Zuidhof, J. (2007) In-store design : towards meaningful brand experiences in physical in-store environments.

Zuure, F.R. (2006) Wat bepaalt of internetters online dokteren? : toepassing van de Uses en Gratifications-benadering vanuit een sociaal-cognitief perspectief op internetgebruik voor gezondheidsdoeleinden.

Zwan, S.M. van der (2006) "Wij willen weten wat u wilt weten" : onderzoek naar informatie- en interactiebehoeften op de internetsite van een ziekenhuis.

Zwiers, Linda (2017) Haptic cues as an additional value on the product's health perception : the effects of multi-sensory package design on the health perception, taste evaluation and product evaluations of green ice tea.

Zwiers, P. (2017) The feelings of psychological ownership amongst blue-collar workers: an ethnography.

Zwikker, H.E. (2005) “Gezondheid kun je lenen”: onderzoek aan de hand van het Integrated Change Model, naar determinanten van leengedrag van docenten in het (speciaal) basisonderwijs ten aanzien van GGD-leskisten.

Zwilling, N.G.A. (2014) Influencing hygienic behaviour of recreational swimmers : a field experiment on the effect of minimal interventions on pre-swim showering in swimming pools.

Zwol, E. van (2019) Online Behavioural Advertising: The Congruency Effect Between Advertisements And Information Disclosures.

Ünal, E. (2024) Online reviews of experience goods : the effect on consumers’ purchase intention towards beauty products.

This list was generated on Wed Apr 24 06:05:53 2024 CEST.